01Identify
Find the company
Match a company to Salesforce from public signals.
Salesforce install base
BizzContacts covers 120K+ companies using Salesforce worldwide, including 90K+ companies in the United States, with 1.3M+ Salesforce-related professional contacts across sales, revenue operations, IT, marketing and CRM administration. Counts represent BizzContacts database coverage and change as records are added, verified and refreshed.
Salesforce is one of the most widely used CRM platforms in the world. Companies use it to manage sales pipeline, customer service, marketing campaigns and the customer relationships behind their revenue. IDC data published by Salesforce puts its share of the worldwide CRM market at 20.0%, its 13th consecutive year ranked number one.
Sources: IDC via Salesforce · Salesforce Investor Relations
BizzContacts helps B2B sales and marketing teams find the companies using Salesforce and reach the professionals inside them. We cover 120K+ companies using Salesforce, including 90K+ in the USA, and hold 1.3M+ Salesforce contacts — from CROs and VPs of Sales to RevOps leaders, CRM managers and Salesforce administrators. Pick your locations, industries, company sizes and job titles, and we build the list around them.
Source: BizzContacts Salesforce Database. Counts change as records are added and re-checked.
EU and UK records are processed under the GDPR Article 6(1)(f) legitimate-interest basis, with CCPA opt-out handling and CAN-SPAM suppression on US sends.
Free sample
Tell us the Salesforce products, markets and executives you want to target.
What a Salesforce record joins together
Identify the Salesforce technology, company, professional and contact data that match your target account criteria.
Company intelligence
Salesforce technology
Executive data
Business contact dataVerified
Records are re-checked on an ongoing cycle, and again before your file ships.
Salesforce does not currently publish a definitive worldwide count of companies using Salesforce. What it does publish is market position: IDC data published by Salesforce puts Salesforce at 20.0% of the worldwide CRM market, its 13th consecutive year ranked number one.
BizzContacts currently covers 120K+ companies using Salesforce worldwide, including 90K+ companies in the United States, and holds 1.3M+ Salesforce-related contacts. These figures represent BizzContacts database coverage rather than the total number of Salesforce customers worldwide, and they change as records are added, verified and refreshed on a 30-day cycle.
Market share: IDC Worldwide Semiannual Software Tracker, via Salesforce. Coverage figures: BizzContacts Salesforce Database.
What our Salesforce coverage contains, in one place. Every figure here describes our own database or this page. Market figures from IDC, Salesforce and third-party researchers are kept in their own sections so the two are never read as one.
The first three are coverage figures: what we hold, not a measure of the Salesforce market. The second row is counted directly off the lists further down this page, so a tile cannot drift from what the page actually offers. Countries and states are the markets we can target in, not a per-market breakdown of the companies.
Why this differs from our statistics page. Our technology installed base statistics list Salesforce at a lower figure. That table carries researched market estimates from third-party install-base providers, which estimate how many companies use a technology. The 120K+ here is our own coverage: the companies we hold records for. A provider can identify companies we do not cover, and we cover companies no provider has identified, so the two differ in both directions across the technologies we track. Neither figure is derived from the other and neither is a vendor-certified licence count.
Companies that use Salesforce include Pfizer, PepsiCo, Goodyear, Lennar, Equinix, Saks, Slalom, Vivint, Equinox, Wiley, SharkNinja, Shoe Carnival, Smartsheet, UChicago Medicine and ezCater. Salesforce has publicly featured each of them in its own customer stories.
Beyond the publicly documented examples, BizzContacts covers 120K+ companies using Salesforce, 90K+ of them in the United States, across every industry the platform sells into. You choose the segments; we build the list and send a free sample before you order.
| Company | Industry | Headquarters | Employees | Revenue | Salesforce technology |
|---|---|---|---|---|---|
| Pfizer | Pharmaceuticals | New York, NY | 10,000+ | $50B+ | Agentforce |
| PepsiCo | Consumer goods | Purchase, NY | 10,000+ | $50B+ | Agentforce |
| Goodyear | Manufacturing | Akron, OH | 10,000+ | $10B–$50B | Agentforce |
| Lennar | Homebuilding | Miami, FL | 10,000+ | $10B–$50B | Agentforce |
| Equinix | Data centers | Redwood City, CA | 10,000+ | $5B–$10B | Agentforce |
| Saks | Retail | New York, NY | 5,000–10,000 | $1B–$5B | Agentforce |
| Slalom | Professional services | Seattle, WA | 10,000+ | $1B–$5B | Agentforce |
| Vivint | Smart home services | Provo, UT | 10,000+ | $1B–$5B | Agentforce |
| Equinox | Fitness and wellness | New York, NY | 10,000+ | $1B–$5B | Agentforce |
| Wiley | Publishing and education | Hoboken, NJ | 5,000–10,000 | $1B–$5B | Agentforce |
| SharkNinja | Consumer products | Needham, MA | 1,000–5,000 | $1B–$5B | Agentforce |
| Shoe Carnival | Retail | Evansville, IN | 5,000–10,000 | $1B–$5B | Agentforce |
| Smartsheet | Software | Bellevue, WA | 1,000–5,000 | $1B–$5B | Agentforce |
| UChicago Medicine | Healthcare | Chicago, IL | 10,000+ | $1B–$5B | Agentforce |
| ezCater | Food technology | Boston, MA | 1,000–5,000 | Under $1B | Agentforce |
Source: Salesforce — Agentforce customer stories. The product column says what the source says and no more. These fifteen are a public sample, not our database: the full list is built to your filters and includes companies Salesforce has not published a story about.
Twenty-six fields per record, in four groups. Every field is populated before the file ships; a record missing a required field is replaced rather than delivered blank.
Company6
Technology4
Professional5
Contact3
Filters combine. Set the Salesforce product, geography, industry, company size and job titles you sell to, and the brief resolves to a target account list rather than the whole install base.
Targeting
Salesforce product
Country
Industry
Company size
Job title
Target accounts Matching your brief
Company
Stonebrook Software GroupSalesforce technology
Sales CloudExecutive
Nadia SolbergJob title
Chief Revenue OfficerBusiness email
n••••@stonebrooksw••••.comDirect phone
+1 (512) •••-6280Records carry the specific Salesforce product an account runs, so a campaign aimed at Sales Cloud does not go to Commerce Cloud customers. Products with a dedicated install-base list link through to it.
All thirteen products are tracked as targeting tags. Five have a dedicated install-base list of their own; the rest are filtered from within the Salesforce customers list.
The markets we can build a Salesforce list in, and the titles that decide on CRM-adjacent purchases inside them. Both combine with the Salesforce product, industry and company size filters.
| US state |
|---|
| California |
| New York |
| Texas |
| Illinois |
| Massachusetts |
| Washington |
| Florida |
| Georgia |
| Colorado |
| New Jersey |
| Pennsylvania |
| Virginia |
| Arizona |
| Ohio |
| North Carolina |
| Michigan |
| Minnesota |
|---|
| Oregon |
| Utah |
| Tennessee |
| Maryland |
| Wisconsin |
| Missouri |
| Indiana |
| Industry | Typical Salesforce use cases | Professionals to target |
|---|---|---|
| Software & SaaS | Pipeline, renewals, product-led motions | CRO, VP Sales, RevOps Director |
| Financial services | Client management, service cases, compliance workflows | CIO, Head of Digital, CRM Manager |
| Manufacturing | Distribution, field service, dealer networks | Sales Operations, IT Director |
| Retail & e-commerce | Commerce, loyalty, customer service | CMO, CX Director, Marketing Ops |
| Professional services | Pipeline and delivery tracking | Partner, Practice Lead, Salesforce Admin |
| Healthcare & life sciences | Commercial teams, patient and provider engagement | Commercial Systems Director, CIO |
| Telecommunications | Service, retention, field operations | VP Customer Experience, CTO |
| Media | Advertising sales and audience management | Sales Director, RevOps |
| Real estate | Lead management and client relationships | VP Sales, Marketing Director |
| Logistics | Account management and service operations | Operations Director, IT Manager |
| Education | Recruitment, alumni and student engagement | CIO, Director of Advancement |
| Energy | Account management and field service | IT Director, Operations Lead |
| Job title | Department | Decides on |
|---|---|---|
| CRO | Revenue | Owns the number the CRM reports on |
| CIO / CTO | Technology | Owns the platform and its integrations |
| CMO | Marketing | Owns campaigns and Marketing Cloud |
| VP Sales | Sales | Day-to-day owner of pipeline |
| RevOps Director | Revenue Operations | Usually the evaluator for add-ons |
| CRM Manager | Sales / Marketing | Runs the org day to day |
| Salesforce Administrator | IT | Configures it and gatekeeps change |
| Salesforce Developer | IT | Builds on the platform |
| Sales Operations Manager | Sales | Reporting, territories, forecasting |
| Procurement Manager | Finance | Signs the renewal |
Records are filtered by title and seniority, and most campaigns run two or three of these in parallel rather than one. Per-title volumes are not published because none is measured; tell us the titles you want and the count comes back with the sample.
External research, not our database. The figures below come from Thomson Data and describe its published research universe of 104,589 Salesforce companies. They answer what the Salesforce market looks like. Our own coverage, 120K+ companies with 90K+ in the USA, is a deliberately United States-weighted subset of that market and is not distributed the same way.
Share as Thomson Data publishes it, with the company count that share implies against its 104,589 universe.
| Country | Share of universe | Companies implied |
|---|---|---|
| United States | 61.8% | 64,636 |
| United Kingdom | 13.9% | 14,538 |
| France | 4.9% | 5,125 |
| Netherlands | 3.2% | 3,347 |
| Germany | 2.7% | 2,824 |
| Australia | 1.8% | 1,883 |
| Other markets | 12.6% | 13,178 |
| Total | 100.9% | 105,531 |
The shares are reproduced exactly as published, which is why they total 100.9% rather than 100% and the implied counts come to 105,531 against a stated universe of 104,589. Rounding in the source, left visible rather than smoothed away. Thomson Data also publishes absolute per-country counts; those sum to 133% of its own universe, so they are not reproduced here.
The same universe, split by industry. These are broad economic sectors rather than the vertical names used in our own targeting list further up the page, so the two are not directly comparable.
| Industry | Share of universe | Companies implied |
|---|---|---|
| Services | 34.3% | 35,874 |
| Finance | 15.5% | 16,211 |
| Retail trade | 13.9% | 14,538 |
| Transportation | 13.3% | 13,910 |
| Manufacturing | 11.0% | 11,505 |
| Public administration | 6.9% | 7,217 |
| Wholesale trade | 2.9% | 3,033 |
| Construction | 1.6% | 1,673 |
| Agriculture | 0.5% | 523 |
| Mining | 0.4% | 418 |
| Total | 100.3% | 104,902 |
Source: Thomson Data, Salesforce CRM research universe. Reproduced as external market research. BizzContacts has not verified this universe and does not publish a competing one.
There is no per-US-state table and no per-job-title table in this section for the same reason the rest of the page has none: no vendor publishes a state-level Salesforce distribution, and the one published job-title table assigns all 1,289,915 of its contacts to five Salesforce technical roles, which would leave its database without a single CFO, CIO or VP of Sales. Neither is worth reproducing.
Nine channels feed the contact record. This is where the executive and their business email come from; how the Salesforce technology tag itself is established is a separate step, covered below.
Public pages, careers sites and customer-facing material.
Roles asking for Salesforce skills are a strong platform signal.
Press releases and company statements naming a CRM programme.
Public profiles listing Salesforce roles and certifications.
Firmographics: size, industry, location, website.
Public web and infrastructure indicators.
Records are acquired through these channels and no others. EU and UK records are processed under the GDPR Article 6(1)(f) legitimate-interest basis, with CCPA opt-out handling for California and CAN-SPAM suppression on US sends.
Six stages. A Salesforce customer record clears all six before it ships, and the first three run on a cycle rather than once at ingest.
01Identify
Match a company to Salesforce from public signals.
02Confirm
Confirm name, website, industry, size and location.
03Match
Identify people in the job titles you asked for.
04Verify
Validate the business email and phone we hold.
05Clean
One row per person, consistent field formats.
06Deliver
CSV or Excel, mapped to your columns on request.
What a delivered Salesforce customer dataset looks like. Every column below ships with the file, and each row is one account joined to one named executive.
| Company | Industry | Location | Employees | Salesforce | Executive | Contact role | Department | Business email | Business phone |
|---|---|---|---|---|---|---|---|---|---|
| Sample Northwind Software | Software & SaaS | San Francisco, CA | 640 | Sales Cloud + Service Cloud | Priya Raghunathan | VP Revenue Operations | Revenue Operations | p••••@samplenorthwind.com | +1 (415) •••-2870 |
| Sample Brightwater Financial | Financial services | Charlotte, NC | 2,100 | Sales Cloud + Data Cloud | Everett Sandoval | Chief Revenue Officer | Sales | e••••@samplebrightwater.com | +1 (704) •••-5512 |
| Sample Quarryhill Manufacturing | Manufacturing | Cleveland, OH | 3,400 | Service Cloud + MuleSoft | Ingrid Haugen | Director of Sales Operations | Operations | i••••@samplequarryhill.com | +1 (216) •••-3904 |
| Sample Verdant Retail Group | Retail & e-commerce | Austin, TX | 5,800 | Commerce Cloud + Marketing Cloud | Tobias Mwangi | CRM Manager | Marketing | t••••@sampleverdant.com | +1 (512) •••-7741 |
| Sample Larkhill Consulting | Professional services | Boston, MA | 410 | Sales Cloud | Rosalind Achebe | Salesforce Administrator | IT | r••••@samplelarkhill.com | +1 (617) •••-1286 |
| Sample Coastline Telecom | Telecommunications | Denver, CO | 7,200 | Service Cloud + Tableau | Marcus Delacroix | VP Customer Experience | Customer Experience | m••••@samplecoastline.com | +1 (303) •••-6035 |
| Sample Harborview Health | Healthcare & life sciences | Seattle, WA | 1,900 | Sales Cloud + Experience Cloud | Anneke Vos | Director of Commercial Systems | Commercial | a••••@sampleharborview.com | +1 (206) •••-4470 |
| Sample Fernpath Logistics | Logistics | Chicago, IL | 2,650 | Sales Cloud + Slack | Desmond Oyelaran | Salesforce Developer | IT | d••••@samplefernpath.com | +1 (312) •••-8163 |
How popular is Salesforce CRM
According to IDC’s Worldwide Semiannual Software Tracker, Salesforce has been the number one CRM provider for the 13th consecutive year, with 20.0% of the worldwide CRM market and $21.6B in CRM revenue — more than its next four competitors combined. Salesforce reported $41.5B in total FY2026 revenue.
Sources: IDC via Salesforce — CRM market share ranking · Salesforce Investor Relations — FY2026 results
Salesforce no longer publishes a current worldwide customer count, so this page does not quote one. What follows is our own coverage, labelled as ours throughout.
The same install-base data supports very different briefs, depending on what you sell around Salesforce.
Find companies already invested in CRM and reach the people who own it.
Build account lists around a known technology footprint.
Named professionals rather than shared inboxes.
Target companies likely to need Salesforce connected to other systems.
Reach companies that may need implementation or optimization work.
Find accounts running a CRM you replace.
Companies likely to hire admins, developers and architects.
Understand how CRM adoption is distributed across a segment.
Size and split territories against a real footprint.
Four things joined in one record. Separately they are available elsewhere; joined and verified together, they are a target account list.
Start from the technology, not from a general company list.
Named professionals in the roles that own CRM, not a switchboard.
We build to the brief you send rather than selling a stock file.
One country, a short list of US states, or a single metro.
Twelve industry segments, combinable with every other filter.
Down to Salesforce administrator and RevOps, not just C-level.
Work email and phone for those professionals, where we hold it.
Review real rows built to your filters before you commit.
Custom requirements go to a person who answers.
No off-the-shelf file. You set the filters.
Real rows against your own targeting. No card.
Plain columns, mapped to your template on request.
Custom requests go to someone, not a form queue.
Tell us the Salesforce technology, industry, geography, company size and executives you want to reach. We build the list to your targeting brief and send a sample first.
The CRM, marketing and customer platforms Salesforce accounts are most often evaluated alongside, plus Salesforce CPQ, which has its own list. Every list works the same way: the companies running that technology, and the executives behind those accounts.