What is the price of the BigCommerce list?

Per-record with volume tiers starting at 500 records.

Can I request a free sample?

Yes, 50 records segmented by your ICP.

How often is the list updated?

Weekly re-verification, 30-day decision-maker validation cycle.

Can I filter by B2B Edition and Catalyst adoption?

Yes, by BigCommerce B2B Edition customer status plus Catalyst Next.js headless storefront adoption.

What file formats does the list ship in?

CSV, XLSX, and direct CRM enrichment APIs.

What is the bounce rate?

Under 2.6% across the trailing 12 months.

What is the replacement policy?

30-day free replacement on any bounced, departed, or technographically mistagged contact.

BigCommerce Customers List

Reach 6,200+ Verified VP Digital Commerce, Director of E-commerce, VP B2B Commerce, and Director of BigCommerce Operations Decision-Makers at Mid-Market and Enterprise Merchants Running BigCommerce.

Reviewed by BizzContacts EditorialLast reviewed 2026-06-11

BigCommerce is the leading mid-market hosted SaaS commerce platform, with approximately 60,000+ merchants globally including 3,300+ Enterprise customers generating $2M+ in annual contract value (FY2026 investor disclosures). BigCommerce is publicly held (NASDAQ: BIGC), founded in 2009 by Eddie Machaalani and Mitchell Harper in Sydney, Australia (now headquartered in Austin, TX), and is the direct hosted SaaS competitor to Shopify Plus at mid-market and growing enterprise tier. BigCommerce differentiates from Shopify on no transaction fees with payment processing flexibility (Shopify charges transaction fees if not using Shopify Payments), broader B2B feature set, and stronger headless commerce architecture with the open-source Catalyst Next.js storefront framework. The platform spans BigCommerce (the mid-market hosted SaaS commerce platform), BigCommerce Enterprise (paid enterprise tier with annual contracts, dedicated account management, advanced API limits, multiple stores), BigCommerce B2B Edition (B2B-specific features post BundleB2B acquisition with company accounts, requisition lists, quotes, custom pricing, custom catalogs, net payment terms), BigCommerce Headless (Storefront API, GraphQL API, with Catalyst open-source Next.js framework as recommended path), BigCommerce Multi-Storefront (single-merchant operating multiple branded storefronts), BigCommerce Channel Manager (multi-channel selling on Amazon, eBay, Google Shopping, Walmart, TikTok Shop), BigCommerce Buy Online Pick Up In Store (BOPIS), BigCommerce Page Builder, BigCommerce Stencil themes, BigCommerce App Marketplace with 1,000+ certified apps, BigCommerce Open Checkout (developer-customizable checkout), and Feedonomics (the product feed management subsidiary acquired in 2021 for $200M that provides Amazon/Walmart/Google feed optimization for BigCommerce and non-BigCommerce merchants).

The BizzContacts BigCommerce customers list captures this mid-market and enterprise hosted commerce cohort as a separately tagged segment, distinct from Shopify Plus (the primary mid-market competitor at https://bizzcontacts.com/installed-base/shopify/), Adobe Commerce / Magento (enterprise B2B and customization-heavy at https://bizzcontacts.com/installed-base/adobe-commerce/), Salesforce Commerce Cloud (enterprise Demandware), commercetools (composable headless), Spryker (B2B headless), SAP Commerce Cloud (Hybris), WooCommerce (WordPress-based open-source), Wix Stores (SMB), and Squarespace Commerce (SMB) audiences. We maintain 6,200+ verified BigCommerce customer records with company firmographics, tagged BigCommerce products in production (Standard tier, Plus tier, Pro tier, Enterprise tier, B2B Edition usage, Headless Catalyst or custom frontend, Multi-Storefront, Channel Manager for marketplaces, Feedonomics for feeds), industry sub-segment (mid-market B2B distribution, manufacturing direct, automotive parts, fashion and apparel mid-market, beauty mid-market, F&B mid-market, sporting goods, home and furniture, electronics, jewelry, consumer products), company firmographics, employee count, GMV tier where derivable, BigCommerce Marketplace apps in production (Klaviyo, Gorgias, Recharge, Yotpo, Stamped, ShipperHQ, Searchspring, Bloomreach, and many others), BigCommerce Enterprise partner where publicly disclosed, and named decision-makers on every record (VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations, Director of Online Sales, VP Marketing at retail, CMO at DTC, Director of D2C, VP Customer Acquisition, Head of Digital, Director of Channel Sales for Amazon/marketplace).

6,200+

Verified BigCommerce records

60,000+

BigCommerce merchants globally

3,300+

Enterprise $2M+ ACV customers

97.4%

Inbox deliverability

1,000+

App Marketplace apps

Weekly

Re-verification cycle

6,200+

Verified BigCommerce records

60,000+

BigCommerce merchants globally

3,300+

Enterprise $2M+ ACV customers

97.4%

Inbox deliverability

1,000+

App Marketplace apps

Weekly

Re-verification cycle

TL;DR

Key Takeaways

BigCommerce is the leading mid-market hosted SaaS commerce platform with approximately 60,000+ merchants and 3,300+ Enterprise $2M+ ACV customers.
Publicly held (NASDAQ: BIGC). Founded 2009 in Sydney, Australia. HQ: Austin, TX.
BizzContacts maintains 6,200+ verified BigCommerce records with 99% accuracy and 97.4% inbox deliverability.
B2B distribution accounts for ~26% of Enterprise customers, the densest vertical.
Upper-mid-market customers (250-999 employees) form the densest BigCommerce Enterprise cohort.
The Director of BigCommerce Operations is uniquely BigCommerce-aware.
United States accounts for ~71% of customers; Australia unusually strong due to founding heritage.
BigCommerce differentiates on no transaction fees, stronger B2B Edition, and headless Catalyst Next.js framework.

By the numbers

BigCommerce Install Base by the Numbers

Quotable statistics on the BigCommerce install base, sourced from BigCommerce Holdings 10-K filings, investor disclosures, and BizzContacts proprietary verification.

60,000+

BigCommerce merchants globally

Source: BigCommerce Q1 FY2026 disclosure

3,300+

Enterprise customers generating $2M+ ACV

Source: BigCommerce FY2026 disclosure

1,000+

BigCommerce App Marketplace apps

Source: BigCommerce App Marketplace 2026

6,200+

Verified BizzContacts BigCommerce records (Enterprise focus)

Source: BizzContacts Q1 2026 audit

~71%

Share of BigCommerce customers in the United States

Source: BizzContacts geographic analysis

97.4%

Inbox deliverability on BizzContacts BigCommerce list

Source: Third-party audit, Q1 2026

Under 2.6%

Bounce rate, 30-day replacement guarantee

Source: BizzContacts SLA, 2026

5.4x

Reply rate vs generic mid-market e-commerce list

Source: BizzContacts customer benchmark, 2026

What is it

What Is the BigCommerce Customers List?

The BigCommerce customers list is a verified, regularly refreshed database of mid-market and enterprise merchants (typically 50-50,000+ employees) running BigCommerce in production, with named VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations, and commerce leadership at each account. Every record on the BizzContacts BigCommerce list is tagged with the specific BigCommerce tier in production (Standard, Plus, Pro, Enterprise), B2B Edition usage, Headless Catalyst or custom Next.js frontend deployment, Multi-Storefront for multi-brand operations, Channel Manager for marketplace selling (Amazon, eBay, Walmart, Google Shopping, TikTok Shop), Feedonomics for product feed management, industry sub-segment, company firmographics, employee count, GMV tier where derivable, BigCommerce Marketplace app ecosystem footprint (Klaviyo, Gorgias, Recharge, Yotpo, Stamped, ShipperHQ, Searchspring, Bloomreach, Listrak, and many others), BigCommerce Enterprise implementation partner where publicly disclosed.

The list feeds outbound prospecting for BigCommerce App Marketplace apps targeting merchant cross-sell, BigCommerce Enterprise migration services from Adobe Commerce/Magento, Shopify Plus, and Salesforce Commerce Cloud, BigCommerce Headless development with Catalyst Next.js framework consultancies, modern marketing automation for BigCommerce (Klaviyo for BigCommerce, Listrak for BigCommerce, Bloomreach Engagement, Marketo integration), modern search and personalization (Searchspring, Bloomreach Search, Klevu, Algolia), modern checkout optimization (Bolt, Klarna, Affirm, Afterpay), modern customer service for BigCommerce merchants (Gorgias, Re:amaze, Tidio, Zendesk Sunshine for BigCommerce), Feedonomics alternatives for product feed management at scale, multi-channel commerce expansion services (Amazon, Walmart, Google Shopping integration), modern 3PL and fulfillment (ShipBob, Flexport, ShipMonk for BigCommerce merchants), and competing modern commerce platforms (Shopify Plus migration, Adobe Commerce migration, commercetools composable) targeting BigCommerce Enterprise customers. Records ship with company firmographics, named decision-makers, and audit-trail metadata.

02Definition

Why a BigCommerce Customer List Matters in 2026

BigCommerce's continued investment in headless commerce (Catalyst Next.js framework launched 2024), B2B Edition expansion (post BundleB2B integration), Feedonomics multi-channel commerce growth, and the broader hosted SaaS commerce competition with Shopify Plus create active 2026 buying window. Modern marketing automation, modern search and personalization, modern checkout optimization, multi-channel commerce expansion, and competing commerce platforms targeting BigCommerce displacement are the highest-velocity adjacent buying categories.

BigCommerce's bundled coverage is exceptional for mid-market hosted commerce with strong B2B Edition and stronger headless commerce architecture than Shopify Plus. Depth gaps where specialist vendors regularly win include modern AI-native commerce search and personalization (Searchspring, Bloomreach Search, Klevu, Algolia), modern checkout optimization (Bolt, Klarna, Affirm), modern marketing automation tuned for BigCommerce (Klaviyo for BigCommerce competitive displacement), modern customer service for BigCommerce, modern 3PL and fulfillment, headless Catalyst Next.js development services, and competing hosted commerce (Shopify Plus directly, Adobe Commerce for B2B customization, commercetools for composable architecture).

BizzContacts isolates the BigCommerce install base as a separately filterable cohort so vendors can run focused outbound into mid-market and enterprise VPs Digital Commerce, Directors of E-commerce, VPs B2B Commerce, and Directors of BigCommerce Operations.

03Adoption

Mid-Market and Enterprise Merchants Running BigCommerce

BigCommerce concentrates in mid-market and enterprise merchants (50-50,000+ employees) across mid-market B2B distribution (the dominant BigCommerce vertical with strong B2B Edition adoption), manufacturing direct-to-consumer commerce, automotive parts and aftermarket (Ford parts dealers, AAP-style chains, performance parts), fashion and apparel mid-market, beauty and personal care mid-market, food and beverage mid-market (DTC and B2B), sporting goods and outdoor recreation, home and furniture, electronics and consumer technology, jewelry and accessories, consumer products mid-market, healthcare commerce, and other mid-market commerce industries. BigCommerce particularly differentiates on no transaction fees with payment processing flexibility (advantageous for high-GMV merchants vs Shopify's transaction fee model) and stronger headless commerce architecture with the open-source Catalyst Next.js framework.

Customer skew is mid-market (100-999 employees, approximately 48%) with strong presence at upper mid-market (1,000-4,999 employees) and meaningful enterprise presence (5,000+ employees) on BigCommerce Enterprise tier. Below 50 employees BigCommerce serves a long tail of smaller merchants on Standard/Plus/Pro tiers but BizzContacts focuses on BigCommerce Enterprise tier and larger mid-market merchants where outbound vendor pitches have commercial value.

04Top customers

Sample Mid-Market and Enterprise Merchants Running BigCommerce

A representative sample of named BigCommerce customers across mid-market and enterprise verticals, drawn from public BigCommerce customer references and Make It Big materials.

Company	Industry	Headquarters	Employee Range	Revenue Range
Skullcandy Inc.	Consumer Audio DTC	Park City, UT, USA	850	$285M
Solo Stove (Solo Brands)	Outdoor Recreation DTC	Grapevine, TX, USA	550	$520M
United Aqua Group	Pool and Spa B2B Distribution	Wood Dale, IL, USA	180	$95M
Toyota North America (B2B parts portal)	Automotive B2B Parts	Plano, TX, USA	Segment of Toyota	Segment
Burrow Inc.	Furniture DTC	New York, NY, USA	180	$95M
Ben and Jerry's (Unilever DTC)	Ice Cream DTC	South Burlington, VT, USA	Segment of Unilever	Segment
BlackHawk Industrial	Industrial Distribution	Tulsa, OK, USA	1,400	$650M
Berlin Packaging	Industrial Packaging Distribution	Chicago, IL, USA	1,100	$2.6B
FootJoy (Acushnet, Titleist parent)	Golf Footwear and Apparel	Fairhaven, MA, USA	Segment of Acushnet (~5,000)	Segment
PARAGON Sporting Goods	Sporting Goods Retail	New York, NY, USA	350	$140M
Roses Discount Stores (Variety Wholesalers)	Discount Retail B2B	Henderson, NC, USA	Segment of Variety Wholesalers	Segment
Vodafone Business UK (segments)	Telecommunications B2B	Newbury, UK	Segment	Segment
Avery Dennison (B2B portal)	Industrial Materials B2B	Mentor, OH, USA	35,000	$8.3B
Yeti Coolers (Yeti Holdings)	Outdoor Cooler DTC	Austin, TX, USA	1,500	$1.7B
Camping World	RV and Outdoor Retail	Lincolnshire, IL, USA	12,000	$6.4B
Black Diamond Equipment	Outdoor Equipment Retail	Salt Lake City, UT, USA	550	$220M
Patriot Lighting (Menards)	Hardware Lighting Retail B2B	Eau Claire, WI, USA	Segment of Menards	Segment
Wibbitz (multi-brand DTC)	Media Tech B2B Commerce	New York, NY, USA	150	$45M
Ace Hardware (regional)	Hardware Retail B2B	Oak Brook, IL, USA	Approximately 8,000 (corp HQ)	$8.6B (co-op)
Vivo Office Furniture	Office Furniture DTC	Pleasant Grove, UT, USA	180	$120M

See if your top BigCommerce accounts are in the database.

Get 50 verified BigCommerce customer records that match your ICP. Delivered in one business day.

05Adoption

BigCommerce Adoption by Industry

BigCommerce concentrates in mid-market commerce industries with hosted SaaS preference and growing B2B Edition usage.

Industry	Estimated Adoption Level	Common Use Cases
B2B Distribution and Wholesale (mid-market)	Very high (dominant BigCommerce vertical)	BigCommerce B2B Edition for mid-market distribution
Manufacturing Direct-to-Consumer	Very high	BigCommerce for manufacturer DTC commerce
Automotive Parts and Aftermarket	Very high	BigCommerce for auto parts (Toyota North America B2B parts)
Sporting Goods and Outdoor Recreation	Very high	BigCommerce for outdoor recreation (Yeti, Black Diamond, Skullcandy)
Fashion and Apparel (mid-market)	Very high	BigCommerce for mid-market fashion brands
Beauty and Personal Care (mid-market)	Very high	BigCommerce for beauty mid-market
Food and Beverage (DTC and B2B)	Very high	BigCommerce for F&B (Ben and Jerry's DTC)
Home and Furniture	Very high	BigCommerce for furniture DTC (Burrow)
Electronics and Consumer Technology	High	BigCommerce for consumer electronics DTC
Jewelry and Accessories	High	BigCommerce for jewelry mid-market
Industrial Packaging and Materials	Very high	BigCommerce B2B for industrial packaging (Berlin Packaging)
Healthcare Commerce	Medium-high	BigCommerce for healthcare product commerce
Pet Products and Supplies	High	BigCommerce for pet DTC
Pool, Spa, and Outdoor Living	High	BigCommerce B2B for pool and spa distribution
Office and Furniture B2B	High	BigCommerce for office furniture (Vivo)

B2B distribution and wholesale account for approximately 26% of BigCommerce Enterprise customer count, driven by BigCommerce B2B Edition's competitive feature set vs Adobe Commerce B2B.

Sporting goods and outdoor recreation are exceptionally strong for BigCommerce with Yeti, Black Diamond, Skullcandy, and Solo Stove as defining customer references.

Automotive parts and aftermarket commerce represents a strong BigCommerce vertical with Toyota North America B2B parts portal as a flagship reference.

Industrial packaging and materials distribution (Berlin Packaging, BlackHawk Industrial) adopt BigCommerce B2B for mid-market enterprise B2B portals.

Yeti and Solo Stove are defining DTC outdoor brand success stories on BigCommerce, demonstrating BigCommerce's competitive position vs Shopify Plus at scale.

06Geo coverage

BigCommerce Adoption by Country

BigCommerce has strong USA dominance with growing Australia, UK, and Europe presence.

Country	Market Presence	Common Industries
United States	Very high (4,400+ deployments)	B2B distribution, manufacturing, automotive parts, outdoor recreation, DTC across verticals
Australia (BigCommerce founded in Sydney)	High (560+ deployments)	DTC retail, B2B distribution, fashion
United Kingdom	High (480+ deployments)	B2B distribution, retail, DTC, telco B2B
Canada	Medium-high (280+ deployments)	DTC retail, B2B distribution, manufacturing
Germany	Medium-high (180+ deployments)	B2B distribution, manufacturing, retail
Netherlands	Medium (120+ deployments)	B2B distribution, retail, DTC
France	Medium (110+ deployments)	DTC retail, fashion, B2B
Mexico	Medium (80+ deployments)	DTC retail, B2B distribution
Spain	Medium (75+ deployments)	DTC retail, fashion
Italy	Medium (65+ deployments)	DTC fashion, retail
Brazil	Medium (95+ deployments)	DTC retail, B2B
Other countries	Growing global	Various

The United States accounts for approximately 71% of BigCommerce customer count, more US-concentrated than Shopify (~48% USA).

Australia is unusually strong for BigCommerce reflecting BigCommerce's Sydney founding heritage and continued strong Australian DTC and B2B adoption.

Europe collectively (UK + Germany + Netherlands + France + Spain + Italy + other EU) accounts for approximately 16% of customers reflecting growing European presence.

BigCommerce's geographic concentration in USA + Australia + UK reflects core English-speaking markets, with growing investment in Europe and LATAM expansion.

07US footprint

BigCommerce Customers by US State

BigCommerce US deployments concentrate in states with dense B2B distribution and DTC ecosystems.

State	Adoption Trend	Key Industries
Texas (BigCommerce HQ Austin)	B2B distribution + DTC + outdoor (Yeti, Solo Stove) + tech	B2B distribution, DTC, outdoor recreation, tech
California	DTC + tech + retail + biotech consumer	DTC, tech, retail
New York	DTC fashion + sporting goods (Paragon) + furniture (Burrow) + media	DTC fashion, sporting goods, furniture, media
Illinois	B2B distribution (Berlin Packaging) + outdoor (Camping World) + retail	B2B distribution, outdoor, retail
Florida	DTC + outdoor + retail + B2B distribution	DTC, outdoor, retail, B2B
Utah (Silicon Slopes + outdoor)	Outdoor (Black Diamond, Skullcandy) + DTC + B2B + tech	Outdoor, DTC, B2B, tech
Idaho (Boise outdoor + retail)	Outdoor + DTC + retail + agriculture	Outdoor recreation, DTC, retail, agriculture
Massachusetts (FootJoy/Acushnet)	Golf + B2B SaaS + DTC + retail	Golf, B2B SaaS, DTC, retail
Pennsylvania	B2B distribution + manufacturing + DTC + retail	B2B distribution, manufacturing, DTC, retail
Ohio (Avery Dennison)	Manufacturing + industrial materials + B2B + DTC	Manufacturing, industrial materials, B2B, DTC
Oklahoma (BlackHawk Industrial)	Industrial distribution + energy services + B2B	Industrial distribution, energy services, B2B
Vermont (Ben and Jerry's)	DTC F&B + outdoor + retail	DTC F&B, outdoor, retail
North Carolina	DTC + retail + furniture + B2B	DTC, retail, furniture, B2B
Georgia	DTC + retail + B2B + telecom	DTC, retail, B2B, telecom
Tennessee	Healthcare commerce + DTC + retail + music	Healthcare commerce, DTC, retail
Michigan	Automotive parts + B2B + manufacturing + retail	Automotive parts, B2B, manufacturing, retail
Colorado	Outdoor + DTC + retail + B2B	Outdoor, DTC, retail, B2B
Wisconsin (Menards)	Hardware + retail + DTC + manufacturing	Hardware, retail, DTC, manufacturing
Indiana	Manufacturing + B2B + automotive + retail	Manufacturing, B2B, automotive, retail
Washington	DTC + outdoor + tech + retail	DTC, outdoor, tech, retail

Austin Texas hosts BigCommerce's headquarters and a strong Texas DTC and B2B ecosystem (Yeti, Solo Stove headquartered nearby).

Salt Lake City Utah and broader Silicon Slopes host strong outdoor recreation BigCommerce cluster (Black Diamond, Skullcandy in Park City).

Boise Idaho hosts emerging outdoor recreation and DTC cluster on BigCommerce.

Chicago Illinois hosts industrial distribution BigCommerce B2B cluster (Berlin Packaging).

08Segmentation

BigCommerce Customer Size Distribution (focused on Enterprise tier where outbound matters)

BigCommerce spans the full spectrum from small business Standard tier to global enterprise. BizzContacts focuses on BigCommerce Enterprise tier where outbound vendor pitches have commercial value.

Company Size	Typical Adoption Level
Mid-market (50-99 employees)	26%, BigCommerce Plus/Pro or Enterprise entry
Lower mid-market (100-249)	22%, BigCommerce Enterprise plus apps
Upper mid-market (250-999)	24%, BigCommerce Enterprise plus B2B Edition
Lower enterprise (1,000-4,999)	16%, full stack with Multi-Storefront and Headless
Mid-enterprise (5,000-19,999)	8%, strategic BigCommerce Enterprise plus Feedonomics
Global enterprise (20,000+)	4%, mega-enterprise multi-brand BigCommerce

Upper-mid-market customers (250-999 employees) form the densest BigCommerce Enterprise cohort (~24%) and the highest-velocity outbound segment. BigCommerce particularly competes with Shopify Plus at mid-market and Adobe Commerce at upper-mid-market through enterprise B2B.

09Buyer titles

Decision-Makers at BigCommerce Customer Accounts

BigCommerce buying decisions cluster around mid-market and enterprise commerce leadership.

Job Title	Department	Buying Influence
VP Digital Commerce	Digital Commerce Leadership	Senior owner of BigCommerce Enterprise strategy
Director of E-commerce	E-commerce	Day-to-day owner of BigCommerce operations
VP B2B Commerce	B2B Commerce Leadership	Senior owner of BigCommerce B2B Edition
Director of BigCommerce Operations	BigCommerce Practice	Uniquely BigCommerce-aware at upper-mid-market
Director of Online Sales	Online Sales	Owner of online sales on BigCommerce
VP Marketing (retail/DTC)	Marketing	Owner of marketing on BigCommerce
CMO (DTC brand)	Marketing Executive	Executive owner at DTC brand BigCommerce accounts
Director of D2C	D2C	Day-to-day D2C owner at enterprise/CPG
VP Customer Acquisition	Acquisition	Owner of acquisition marketing on BigCommerce
Head of Digital	Digital	Senior owner at modern mid-market brands
Director of Channel Sales (Amazon/marketplace)	Channel Sales	Owner of multi-channel commerce via Channel Manager and Feedonomics
Director of Web Operations	Web Operations	Owner of web infrastructure including BigCommerce
VP Operations (DTC brand)	Operations	Cross-functional owner at growing DTC
Director of UX (commerce)	UX	Owner of UX and Catalyst headless adoption
Director of Business Transformation	Transformation	Owner of platform migration to BigCommerce Enterprise from Magento or Shopify Plus

The Director of BigCommerce Operations is uniquely BigCommerce-aware at upper-mid-market and multi-brand merchants. VP Digital Commerce and VP B2B Commerce for strategic positioning. CMO and Head of Growth for marketing-focused pitches at DTC. Director of Channel Sales for Feedonomics and Channel Manager pitches.

Reach these BigCommerce decision-makers this week.

Verified BigCommerce customer contacts with named CIO, ERP Manager, CFO, and procurement titles. 97.4% inbox deliverability.

10Tech stack

Technology Ecosystem Around BigCommerce Customers

BigCommerce customers run a predictable adjacent stack of BigCommerce App Marketplace apps and adjacent commerce tools.

Technology	Category	Integration Purpose
BigCommerce App Marketplace (1,000+ apps from Klaviyo, Gorgias, Recharge, Yotpo, ShipperHQ, Searchspring)	BigCommerce Marketplace	BigCommerce app ecosystem
Shopify Plus, Adobe Commerce, Salesforce Commerce Cloud, commercetools (commerce competitors)	Commerce competitors	Where BigCommerce faces displacement
Klaviyo for BigCommerce (email/SMS marketing)	Marketing automation	Dominant email/SMS on BigCommerce
Listrak (email marketing)	Marketing automation	Alternative email marketing on BigCommerce
Bloomreach Engagement (marketing)	Marketing automation	Enterprise marketing automation on BigCommerce
Searchspring (search)	Search	Dominant search on BigCommerce
Bloomreach Search, Algolia, Klevu (search)	Search	Alternative search on BigCommerce
Gorgias, Re:amaze, Zendesk (customer service)	Customer service	Customer service for BigCommerce merchants
Recharge (subscriptions)	Subscriptions	Subscription commerce on BigCommerce
Yotpo, Stamped, PowerReviews (reviews and UGC)	Reviews/UGC	Reviews on BigCommerce
ShipperHQ, ShipStation, ShipBob (shipping)	Shipping	Shipping for BigCommerce
Klarna, Affirm, Afterpay, Bolt (checkout/BNPL)	Checkout/BNPL	BNPL and checkout optimization
Feedonomics (BigCommerce subsidiary)	Multi-channel feeds	Multi-channel product feed management
BigCommerce Enterprise partners (Tinuiti, Eastside Co, Glo Digital, Maven Commerce)	SI partners	Implementation partners for BigCommerce Enterprise
AWS (BigCommerce underlying cloud)	Cloud infra	Underlying cloud for BigCommerce hosting

Compared

BigCommerce vs Shopify Plus vs Adobe Commerce vs Salesforce Commerce Cloud vs commercetools

BigCommerce and the four largest competing commerce platforms compared by buyer focus and BizzContacts coverage.

Platform	Global Install Base	Strongest Industries	Largest Geo	BizzContacts Coverage
BigCommerce	60,000+ merchants; 3,300+ Enterprise $2M+ ACV	B2B distribution, sporting goods, manufacturing DTC, fashion mid-market	USA 71%, AU + UK strong	6,200+ records
Shopify Plus	60,000+ Plus enterprise customers	DTC beauty, apparel, F&B, home, enterprise CPG DTC	Global; USA 48%	18,400+ records
Adobe Commerce (Magento)	250,000+ sites; 3,500+ paid enterprise	B2B distribution, manufacturing, automotive parts, fashion enterprise, CPG	Global; USA 34%, EU 36%	7,400+ records
Salesforce Commerce Cloud	~3,000 enterprise customers	Enterprise complex retail and B2B	Global enterprise	Coverage via Salesforce install base
commercetools (composable)	~500 enterprise customers	Enterprise composable commerce	Global enterprise	Coverage via commercetools install base

BigCommerce wins on no transaction fees, stronger B2B Edition, and headless Catalyst Next.js. Shopify Plus wins on broader ecosystem and modern DTC. Adobe Commerce wins on customization depth. Salesforce Commerce Cloud wins on enterprise complex retail. commercetools wins on composable headless architecture.

11Benefits

Why Outbound Teams Use the BigCommerce Customers List

Sell into mid-market VPs Digital Commerce and Directors of BigCommerce Operations

Reach the actual decision-makers at BigCommerce Enterprise accounts.

Pitch BigCommerce App Marketplace apps

Email/SMS, customer service, subscriptions, reviews, shipping, search apps target BigCommerce merchants.

Position BigCommerce Enterprise migration from Adobe Commerce/Shopify Plus

BigCommerce Enterprise partners target Adobe Commerce and Shopify Plus merchants for displacement.

Run BigCommerce Headless development (Catalyst Next.js)

BigCommerce Headless consultancies target merchants for Catalyst implementation.

Pitch modern search and personalization

Searchspring, Bloomreach Search, Klevu target BigCommerce merchants for modern search.

Event marketing for BigCommerce Make It Big

Drive event engagement around BigCommerce's annual customer conference.

Who buys this list

Which Businesses Can Use the BigCommerce Customers List

BigCommerce sits at the centre of mid-market and enterprise hosted commerce operations, B2B Edition commerce, and headless Catalyst Next.js commerce. The buyers below are the most common purchasers of the BizzContacts BigCommerce customers list.

BigCommerce App Marketplace apps

Klaviyo, Gorgias, Recharge, Yotpo, Stamped, Searchspring, Bloomreach, Listrak, ShipperHQ target BigCommerce merchants for app adoption.

Use case: Email/SMS marketing, customer service, subscriptions, reviews, search, shipping, marketing automation on BigCommerce.

BigCommerce Enterprise migration services

BigCommerce Enterprise partners (Tinuiti, Eastside Co, Glo Digital, Maven Commerce) target Adobe Commerce, Shopify Plus, Salesforce Commerce Cloud merchants for BigCommerce Enterprise migration.

Use case: Adobe Commerce-to-BigCommerce migration, Shopify Plus-to-BigCommerce migration, Salesforce-to-BigCommerce migration.

BigCommerce Catalyst Next.js development

Headless commerce consultancies target BigCommerce merchants for Catalyst Next.js custom storefront implementation.

Use case: Catalyst Next.js development, headless commerce, custom storefront, performance optimization.

Modern search and personalization

Searchspring, Bloomreach Search, Klevu, Algolia target BigCommerce merchants for modern search.

Use case: Modern AI-native search, personalization, faceted search, merchandising on BigCommerce.

Modern marketing automation for BigCommerce

Klaviyo for BigCommerce, Listrak, Bloomreach Engagement target merchants for modern marketing automation.

Use case: Email and SMS marketing automation, customer journey orchestration, AI-augmented marketing for BigCommerce.

Modern checkout and BNPL

Klarna, Affirm, Afterpay, Bolt target BigCommerce merchants for checkout optimization and BNPL.

Use case: BNPL, accelerated checkout, modern checkout UX, fraud prevention.

Modern customer service for BigCommerce

Gorgias, Re:amaze, Tidio, Zendesk Sunshine target BigCommerce merchants for modern customer service.

Use case: DTC customer service, omnichannel customer service for BigCommerce merchants.

Competing modern commerce platforms

Shopify Plus, Adobe Commerce, commercetools, Spryker target BigCommerce Enterprise customers for platform displacement.

Use case: Shopify Plus migration, Adobe Commerce migration, composable headless commerce, enterprise commerce platform displacement.

If your product or service touches BigCommerce App Marketplace cross-sell, BigCommerce Enterprise migration, Catalyst Headless development, modern search and personalization, modern marketing automation, modern checkout/BNPL, customer service, or competing commerce platforms at a BigCommerce-running organisation, the BizzContacts BigCommerce list is the most direct path to qualified VP Digital Commerce, Director of E-commerce, VP B2B Commerce, and Director of BigCommerce Operations decision-makers.

12Buyer use cases

Why Businesses Purchase the BigCommerce Email List

Mid-market commerce title precision

VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations at BigCommerce Enterprise accounts.

BigCommerce tier filtering

Filter by Standard, Plus, Pro, Enterprise tiers.

B2B Edition filtering

Filter for BigCommerce B2B Edition customers.

Headless Catalyst adoption filtering

Filter for BigCommerce merchants running custom Catalyst Next.js headless storefronts.

Industry sub-segment filtering

Filter by B2B distribution, manufacturing DTC, automotive parts, sporting goods, fashion, beauty, F&B, home/furniture, electronics, jewelry, industrial packaging, healthcare commerce, pets, pool/spa, office furniture.

Higher reply rates than generic mid-market commerce lists

BizzContacts BigCommerce records benchmark at 5.4x the reply rate of generic mid-market e-commerce lists.

13Data dictionary

What Every BigCommerce Record Includes

Every record on the BizzContacts BigCommerce customers list ships with the following fields.

Data Field	Description
Company name	Canonical brand or company name
Type	B2B distribution, manufacturing DTC, automotive parts, sporting goods, fashion, beauty, F&B, home/furniture, electronics, jewelry, industrial packaging, healthcare commerce, pet, pool/spa, office furniture, other
Employee count	Latest reported
Headquarters city, state, country	Primary registered HQ
Annual revenue estimate / GMV tier	Latest reported or estimated
Industry vertical	Standard industry classification
BigCommerce products live	BigCommerce tier (Standard, Plus, Pro, Enterprise), B2B Edition, Headless Catalyst or custom Next.js, Multi-Storefront, Channel Manager, Feedonomics, App Marketplace apps
BigCommerce Enterprise tier	Whether customer is on BigCommerce Enterprise annual contract
BigCommerce B2B Edition usage	Whether customer uses B2B-specific features
Catalyst Headless adoption	Whether customer runs Catalyst Next.js custom headless storefront
Multi-Storefront usage	Whether customer operates multiple branded storefronts
Channel Manager and Feedonomics for multi-channel	Amazon, eBay, Walmart, Google Shopping, TikTok Shop integration
BigCommerce App Marketplace footprint	Klaviyo, Gorgias, Recharge, Yotpo, Searchspring, ShipperHQ where derivable
BigCommerce Enterprise implementation partner	Where publicly disclosed (Tinuiti, Eastside Co, Glo Digital, Maven Commerce)
Decision-maker full name	VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations, CMO at DTC, VP Marketing
Decision-maker title	Verified current title
Decision-maker business email	Multi-step verified
Decision-maker direct phone	Verified direct dial where available
Decision-maker LinkedIn URL	Full profile URL
Reporting line	Manager title and department

14Trust signals

Why BizzContacts for BigCommerce Intelligence

Mid-market commerce title precision

Data resolves to VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations at BigCommerce Enterprise accounts.

BigCommerce tier tagging

Every record tagged with Standard vs Plus vs Pro vs Enterprise tier for ICP precision.

B2B Edition tagging

BigCommerce B2B Edition customers tagged for B2B-focused vendor pitches.

Headless Catalyst adoption tagging

Catalyst Next.js storefront customers tagged for headless commerce pitches.

Hand-verified mid-market commerce records

Every contact researched by a named analyst familiar with mid-market commerce title structures.

97.4% inbox deliverability

Multi-step email verification on every record.

How we build the data

How the BigCommerce Customers List Data Is Sourced

The BizzContacts BigCommerce customers list is built from a multi-channel research pipeline focused on confirming BigCommerce tier (Enterprise vs Plus/Pro vs Standard), B2B Edition usage, employee count, industry, Catalyst Headless adoption, and BigCommerce Enterprise partner relationships, plus tagging each record with verified VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations decision-makers.

BigCommerce Holdings 10-K and investor disclosures

BigCommerce (NASDAQ: BIGC) quarterly 10-Q and annual 10-K filings disclose merchant count, Enterprise $2M+ ACV customer count, GMV, and operating metrics.

BigCommerce customer reference library

BigCommerce publishes named customer success stories organised by industry and tier on bigcommerce.com/case-studies.

BigCommerce Make It Big conference attendee analysis

Annual Make It Big customer conference attendee, speaker, and customer keynote analysis confirms decision-maker presence.

BigCommerce App Marketplace partner intelligence

Klaviyo, Gorgias, Recharge, Yotpo, Searchspring, ShipperHQ publish BigCommerce merchant customer announcements.

BigCommerce Enterprise partner case studies

Tinuiti, Eastside Co, Glo Digital, Maven Commerce publish BigCommerce customer case studies.

Job posting analysis

We scan 480+ job boards daily for BigCommerce Developer, BigCommerce Architect, Director of BigCommerce Operations, VP Digital Commerce with BigCommerce, Catalyst Headless Developer postings.

Feedonomics customer intelligence

Feedonomics product feed management customer announcements confirm multi-channel commerce relationships.

Public e-commerce technographic providers

BuiltWith, BackBay, HG Insights, Datanyze, and proprietary scanners flag BigCommerce-related endpoints (mybigcommerce.com signals, BigCommerce checkout patterns, Stencil theme signals, Catalyst Next.js signals).

BizzContacts research desk

A 40-person in-house team hand-verifies VP Digital Commerce, Director of E-commerce, VP B2B Commerce, Director of BigCommerce Operations, Director of Online Sales, VP Marketing, CMO DTC, Director of D2C, VP Customer Acquisition, Head of Digital, Director of Channel Sales, Director of Web Operations, VP Operations DTC, Director of UX commerce, Director of Business Transformation, and other decision-maker contacts before any record enters the shippable pool.

A record is shipped only when at least two independent sources confirm the BigCommerce deployment and the decision-maker contact is verified by the research desk within the trailing 30 days.

Customer voice

What Outbound Teams Say About BizzContacts BigCommerce Data

Director of BigCommerce Operations is uniquely BigCommerce-aware. BizzContacts gave us 1,200 BigCommerce Enterprise accounts. Our reply rate jumped from 1.9% to 10.8%.
VP Sales
Modern commerce search platform
Verified buyer

B2B Edition customer filter was a goldmine for our B2B distribution commerce extension. We sourced 580 BigCommerce B2B accounts and closed eleven pilots in 75 days.
Head of Sales
B2B commerce extension vendor
Verified buyer

Sporting goods and outdoor recreation filter on BigCommerce was perfect for our outdoor-focused 3PL. 13 mid-market outdoor pilots in 90 days targeting Yeti-tier BigCommerce accounts.
Director of ABM
Outdoor recreation 3PL platform
Verified buyer

Ready to test the BigCommerce customers list?

Share your ICP brief and we'll ship a 50-record sample within one business day. No credit card required.

15Quick answers

BigCommerce Buyer Intelligence: Quick Answers

Short, direct answer blocks optimised for AI search engines and featured snippets.

Q: How many companies use BigCommerce?

A: BigCommerce reports approximately 60,000+ merchants globally with 3,300+ Enterprise customers generating $2M+ in annual contract value (FY2026 disclosures). BizzContacts verifies 6,200+ records focused on BigCommerce Enterprise tier and larger mid-market merchants.

Q: What is BigCommerce Enterprise?

A: BigCommerce's paid enterprise tier with annual contracts, dedicated account management, advanced API limits, B2B Edition, multi-storefront, and enterprise features. Enterprise pricing scales with GMV typically starting at $30K/year.

Q: What is BigCommerce B2B Edition?

A: BigCommerce's B2B-specific feature set post the BundleB2B acquisition including company accounts, requisition lists, quotes, custom catalogs and pricing, shared payment methods, and B2B-specific UX.

Q: What is Catalyst Next.js?

A: BigCommerce's open-source Next.js storefront framework (launched 2024) for headless commerce, providing a modern React-based custom storefront framework similar to Shopify Hydrogen.

Q: What is Feedonomics?

A: Product feed management platform acquired by BigCommerce in 2021 for $200M, providing Amazon, Walmart, Google Shopping, TikTok Shop, and other marketplace product feed optimization for BigCommerce and non-BigCommerce merchants.

Q: What is BigCommerce Multi-Storefront?

A: BigCommerce's feature allowing a single merchant to operate multiple branded storefronts under unified management, common at multi-brand retail holdcos.

Q: What is BigCommerce Channel Manager?

A: BigCommerce's multi-channel selling product enabling sales on Amazon, eBay, Google Shopping, Walmart, Facebook, Instagram, and TikTok Shop from a single BigCommerce backend.

Q: How does BigCommerce compare to Shopify Plus?

A: BigCommerce wins on no transaction fees (Shopify charges 0.5-2% transaction fees if not using Shopify Payments), stronger B2B Edition out-of-box, and stronger headless architecture. Shopify Plus wins on larger ecosystem (8,000+ apps vs 1,000+ BigCommerce apps), modern UX, and faster ecosystem velocity.

Q: How does BigCommerce compare to Adobe Commerce?

A: BigCommerce is hosted SaaS with rapid implementation. Adobe Commerce is more flexible self-hosted or Adobe Commerce Cloud managed. BigCommerce wins on hosted simplicity and lower TCO. Adobe Commerce wins on customization depth for complex enterprise.

Q: Who owns BigCommerce?

A: BigCommerce Holdings is publicly held (NASDAQ: BIGC). Founded 2009 by Eddie Machaalani and Mitchell Harper in Sydney, Australia. Headquartered in Austin, TX.

Q: What industries use BigCommerce most?

A: B2B distribution and wholesale (dominant vertical), manufacturing direct-to-consumer, automotive parts and aftermarket (Toyota North America B2B), sporting goods and outdoor recreation (Yeti, Black Diamond, Skullcandy, Solo Stove), fashion and apparel mid-market, beauty and personal care mid-market, food and beverage mid-market (Ben and Jerry's), home and furniture (Burrow), electronics and consumer technology, jewelry and accessories, industrial packaging (Berlin Packaging), healthcare commerce, pet products, pool/spa distribution, office furniture B2B.

Q: Where is the largest BigCommerce install base?

A: United States accounts for ~71% of customers. Australia, UK, Canada, Germany, Netherlands, France have largest non-US concentrations.

Q: How accurate is the BizzContacts BigCommerce list?

A: 99% record-accuracy SLA, 97.4% inbox deliverability, 30-day replacement guarantee.

Q: Can I filter by BigCommerce tier and B2B Edition?

A: Yes, by Standard/Plus/Pro/Enterprise tier plus BigCommerce B2B Edition customer status.

Q: Can I filter by Catalyst Headless adoption?

A: Yes, Catalyst Next.js custom headless storefront customers are tagged.

16Search insights