21,000+
S/4HANA customers worldwide
Source: SAP FY2025 Annual Report
TL;DR
Key Takeaways
- SAP S/4HANA runs at 21,000+ organisations worldwide as of FY2025 and is the platform every SAP ECC customer must move to by December 2027.
- BizzContacts maintains 18,000+ verified S/4HANA records with 99% accuracy and 98.1% inbox deliverability.
- Public Cloud, Private Cloud, RISE with SAP, GROW with SAP, and on-premise are tagged as distinct buyer cohorts.
- DACH accounts for ~36% of all S/4HANA deployments worldwide; the US is the second-largest market.
- The SAP CoE Lead and ERP Director are the highest-conversion outbound entry points.
- S/4HANA customers spend 2.4x more on adjacent enterprise software than ECC customers on average.
By the numbers
S/4HANA Install Base by the Numbers
Quotable statistics on the SAP S/4HANA install base, sourced from SAP corporate disclosures and BizzContacts proprietary verification.
18,000+
Verified BizzContacts S/4HANA records
Source: BizzContacts Q1 2026 audit
~7,200
Cloud-edition (Public + Private + RISE + GROW) adopters
Source: BizzContacts tracking, Q1 2026
~36%
Share of global S/4HANA install base in DACH
Source: BizzContacts geographic analysis
Dec 2027
ECC end of mainstream maintenance
Source: SAP product lifecycle disclosure
98.1%
Inbox deliverability on BizzContacts S/4HANA list
Source: Third-party audit, Q1 2026
Under 2.4%
Bounce rate, 30-day replacement guarantee
Source: BizzContacts SLA, 2026
2.4x
Higher adjacent IT spend vs ECC customers
Source: BizzContacts analyst commentary, 2026
What is it
What Is the SAP S/4HANA Customers List?
The SAP S/4HANA customers list is a list of decision-maker contacts working in companies that use SAP S/4HANA around the globe. It is built for vendors that sell products and services related to SAP S/4HANA, from implementation and migration services to add-on software, data and analytics, testing, security, and AI, giving you a direct line to the buyers who evaluate, budget for, and approve that spend. Every record is tagged with the deployment edition (Public Cloud, Private Cloud, on-premise), commercial wrapper (RISE with SAP, GROW with SAP, traditional license), live modules, and the SI implementation partner where disclosed.
Each record is a full contact profile, not a bare email: verified business email and direct-dial phone, job role, company firmographics, industry, and the S/4HANA deployment and modules in use. It reaches the people who own the decision, from the CIO and SAP Center of Excellence lead to ERP directors, SAP architects, and IT procurement leaders, so you can feed outbound, ABM, RISE migration co-sell, and displacement campaigns with the right context.
Custom list
Boost Your Marketing Strategy With a Customized SAP S/4HANA Customers List
We offer the SAP S/4HANA customers list fully customized to your business needs and goals. Get the list built whatever way you wish and reach high-potential market segments to market your products or services effectively, without paying for accounts that fall outside your ICP.
With a customizable SAP S/4HANA customers list, you choose the data fields that let you target prospects on their preferred channels, which helps you drive strong metrics in a result-driven marketing campaign.
To make your B2B targeting easy, we offer numerous essential data fields in the custom-built SAP S/4HANA customers database, including:
Sample contacts
Sample SAP S/4HANA Decision-Maker Contacts
A scrolling preview of the kinds of decision-makers on the SAP S/4HANA customers list, the IT, data, and line-of-business leaders at companies running SAP S/4HANA.
Illustrative preview records with masked emails, not real individuals. Every delivered SAP S/4HANA record is corporate-directory verified and ships unmasked.
02Top customers
What Companies are Using SAP S/4HANA?
List of Companies That Use SAP S/4HANA:
Campaign reach
Obtain the SAP S/4HANA Customers List and Increase Your Campaign's Success Rate
Use the SAP S/4HANA customers list to make sure your promotional emails hit the mailboxes of your intended audiences. Reach customers across the USA, UK, Canada, Australia, Germany, and 60+ other regions where SAP S/4HANA is deployed.
If your goal is higher response and engagement rates, the SAP S/4HANA users email list helps you accomplish them. Buy the list and accelerate your campaign's success in a short period of time.
The SAP S/4HANA customers list also carries the crucial insights businesses like yours need to improve brand visibility worldwide. Because it is well-segmented, you can reach prospects across diverse industries and locations without wasted spend.
Communicate your brand messages across multiple channels, including email, direct mail, cold call, SMS, and social media, then reach and sell your products and services to the right customers to yield high revenue returns.
So why delay? Grab the SAP S/4HANA users email database and multiply your business ROI from your next multichannel campaign, then get the high-quality SAP S/4HANA customers list to accomplish all your marketing and business objectives.
03Definition
Why an S/4HANA Customer List Matters in 2026
ECC end-of-mainstream-maintenance lands December 2027. Every SAP ECC customer must either complete an S/4HANA migration, sign an extended-maintenance contract through 2030, or move off SAP. That deadline is driving the largest enterprise-software migration cycle in two decades. Vendors selling into S/4HANA migrations have a narrow 24-month commercial window to position, displace, or extend.
S/4HANA customers spend 2.4 times more on adjacent enterprise software than ECC customers on average, because every S/4HANA project re-evaluates the supporting tech stack: integration, MDM, planning, analytics, testing, security, observability, and AI. That makes the S/4HANA install base the single highest willingness-to-pay buyer segment inside the SAP universe in 2026.
The BizzContacts S/4HANA customers list isolates this cohort so outbound teams can target the highest-value SAP segment directly, without diluting their TAM with ECC accounts that are not yet ready to evaluate adjacent tooling.
04Adoption
Companies Running SAP S/4HANA
SAP S/4HANA is concentrated in discrete manufacturing, process manufacturing, consumer products, retail, oil and gas, utilities, professional services, and life sciences, with a growing footprint in public sector and higher education. The largest S/4HANA install base sits in DACH (Germany, Austria, Switzerland), followed by the United States, the United Kingdom, Japan, Brazil, France, and Canada.
Cloud-edition customers skew toward upper-mid-market and SaaS-native enterprises adopting GROW with SAP or RISE with SAP on Public Cloud. On-premise S/4HANA customers skew toward large-enterprise DACH manufacturers and regulated industries with strict data residency requirements. Hybrid deployments (Central Finance, side-by-side) are common at multi-divisional Fortune 500 accounts mid-migration from ECC.
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05Adoption
SAP S/4HANA Adoption by Industry
S/4HANA adoption skews toward asset-heavy and inventory-heavy industries, where the move from ECC unlocks real-time supply chain visibility, integrated finance, and embedded analytics that ECC could not deliver. The table below shows BizzContacts coverage by industry vertical.
A visual read of the adoption table above — longer bars mark the industries with the highest share of companies running SAP S/4HANA.
Discrete Manufacturing
Very High
Process Manufacturing
Very High
Consumer Products
High
Chemicals
Very High
Pharmaceuticals and Life Sciences
High
Oil and Gas
High
Utilities
High
Retail
High
Automotive
Very High
Aerospace and Defense
High
Professional Services
Moderate
Higher Education
Moderate
Public Sector
Moderate
Wholesale Distribution
High
Banking and Insurance
Moderate
DACH (Germany, Austria, Switzerland) remains the densest S/4HANA install base globally, with 7,800+ confirmed deployments concentrated in manufacturing, chemicals, automotive, and industrial conglomerates.
Process manufacturing leads cloud-edition adoption rates, with 38% of process manufacturing S/4HANA customers running RISE with SAP Private Cloud.
Public sector and higher education are the fastest-growing greenfield S/4HANA segments through 2026, mostly on GROW with SAP Public Cloud.
Retail and consumer products lead in industry-specific accelerator adoption (S/4HANA Retail, SAP CAR) but still trail manufacturing on overall S/4HANA depth.
06Geo coverage
SAP S/4HANA Adoption by Country
S/4HANA is concentrated in DACH and large North American manufacturing economies, with strong growth in Brazil, Japan, Canada, and the United Kingdom. The BizzContacts S/4HANA list covers all named markets with native-language decision-maker contacts where available.
Germany alone accounts for roughly 36% of all SAP S/4HANA production deployments worldwide, the densest concentration of S/4HANA spend anywhere on the planet.
Canada and Mexico are the fastest-growing S/4HANA geographies in 2026, driven by nearshoring investments and RISE with SAP adoption at large North American manufacturers and mining majors.
Public Cloud edition is concentrated in the United States, United Kingdom, Australia, and Singapore, where data residency requirements are easier to meet and the SaaS purchasing pattern is well established.
DACH continues to lean on Private Cloud and on-premise editions because of strict customisation requirements, multi-tenant data segregation concerns, and the depth of legacy ABAP investment that doesn't translate to Public Cloud.
Companies Using SAP S/4HANA by Country and Continent
Where the SAP S/4HANA install base concentrates by geography, drawn from third-party usage data and BizzContacts install base verification. Directional estimates, with the United States, United Kingdom, Canada, and Australia surfaced first for English-language outbound teams.
SAP S/4HANA Users by Country
SAP S/4HANA Users by Continent
Country figures cover companies with an identifiable SAP S/4HANA deployment and do not sum to the continent totals, which also fold in smaller markets not listed individually. Ask us for a country- or region-scoped SAP S/4HANA segment and we will build and verify it within 2 to 3 business days.
07US footprint
SAP S/4HANA Customers by US State
US S/4HANA deployments cluster in Texas, California, Illinois, Ohio, and Pennsylvania, with strong secondary footprints in New Jersey, Michigan, North Carolina, and Georgia. The BizzContacts S/4HANA list covers all 50 states with named decision-maker contacts.
Texas concentration is driven by Houston-headquartered oil-and-gas majors (ExxonMobil, ConocoPhillips, Halliburton) and Dallas/Austin manufacturing.
Michigan, Ohio, and Indiana form the automotive S/4HANA corridor, with deep Tier-1 supplier deployments running alongside the OEMs.
New Jersey and Pennsylvania form the densest US pharmaceutical S/4HANA cluster.
Washington, Massachusetts, and Arizona are the fastest-growing greenfield S/4HANA geographies in 2026 on the back of Boeing, biotech, and semiconductor capex.
08Segmentation
SAP S/4HANA Customer Size Distribution
S/4HANA spans every company size but concentrates in upper-mid-market and large-enterprise tiers. The breakdown below shows where the BizzContacts S/4HANA list concentrates by employee tier.
A visual read of the size-distribution table above — longer bars mark the company-size bands with the highest share of companies running SAP S/4HANA.
Lower mid-market (100-499 employees)
8%
Upper mid-market (500-1,999)
21%
Enterprise (2,000-9,999)
34%
Large enterprise (10,000-49,999)
26%
Very large enterprise (50,000+)
11%
Upper-mid-market and enterprise customers (500-9,999 employees) are the fastest-growing S/4HANA buyer cohort in 2026, where the migration off ECC is a 12-to-24-month project rather than the 3-to-5-year journey large enterprises face. This is the highest-conversion outbound segment for vendors selling into RISE migrations.
09Buyer titles
Decision-Makers at S/4HANA Customer Accounts
S/4HANA buying decisions cluster around a multi-stakeholder committee: technology leadership, finance, supply chain, and the SAP Center of Excellence. The list below names the titles most commonly involved in S/4HANA-adjacent purchase decisions.
The SAP CoE Lead and ERP Director are the highest-leverage outbound entry points at S/4HANA customer accounts. They sit close enough to the platform to evaluate adjacent tooling, but high enough to approve a discovery call without escalating to the CIO. Once a CoE Lead opens a vendor evaluation, conversion to paid pilot is 4.2x higher than a CIO-cold introduction.
Reach these SAP S/4HANA decision-makers this week.
Verified SAP S/4HANA customer contacts with named CIO, ERP Manager, CFO, and procurement titles. 97.4% inbox deliverability.
10Tech stack
Technology Ecosystem Around S/4HANA Customers
S/4HANA customers run a predictable adjacent stack of integration, data, planning, testing, security, and AI tooling. Vendors selling into the S/4HANA ecosystem can use BizzContacts ecosystem tags to filter by current tech footprint and time outbound to platform-renewal windows.
Compared
S/4HANA vs Oracle Fusion vs Workday vs Microsoft Dynamics 365
The four largest cloud ERP platforms compared by buyer count, primary footprint, and BizzContacts coverage.
S/4HANA dominates large-enterprise manufacturing and process industries. Oracle Fusion wins regulated industries and public sector. Workday owns Office of the CFO at services-led enterprises. Microsoft Dynamics 365 F&O competes hardest in upper mid-market against S/4HANA Public Cloud.
11Benefits
Why Outbound Teams Use the S/4HANA Customers List
Sell into RISE migration projects
Migration projects re-evaluate every adjacent tool. The S/4HANA customer list lets you target accounts mid-migration when buying decisions are open.
Time outreach to platform-renewal cycles
S/4HANA customers run a 3-year platform renewal cadence. Knowing where each account sits in that cycle is competitive intelligence.
Run displacement plays against ECC
ECC customers must move by 2027. Cloud ERP competitors (Oracle Fusion, Workday Financials, Microsoft Dynamics, NetSuite) get a narrow window to displace.
Co-sell with named SI partners
Filter by SI partner (Deloitte, Accenture, IBM CSI, Capgemini, DXC, PwC, Cognizant) to align outbound with the consulting firm already inside the account.
Position adjacent tooling for greenfield S/4HANA
Greenfield S/4HANA projects on Public Cloud or RISE are the highest willingness-to-pay segment for testing, integration, data, and AI tooling.
Reach Fortune 500 SAP CoEs directly
BizzContacts data resolves to the SAP CoE Lead, ERP Director, and Head of Integration roles, not just the CIO.
Who buys this list
Which Businesses Can Use the SAP S/4HANA Customers List
S/4HANA migrations create the most spend opportunity of any SAP product cycle in 2026. The buyers below are the most common purchasers of the BizzContacts S/4HANA customers list, what they typically sell into the S/4HANA install base, and where the install-base intelligence pays back fastest.
01
S/4HANA implementation partners (boutique SIs)
Tier-2 and tier-3 SAP SI partners use the list to source new logo pursuits at S/4HANA accounts mid-migration, target ECC customers still on the fence, and time co-sell with named SI alliances.
Use case: Greenfield S/4HANA migrations, brownfield ECC conversion, post-go-live AMS and optimisation engagements.
02
SAP BTP-native ISVs and Endorsed Apps
Companies building on BTP, listing on SAP Store, or pitching as SAP Endorsed Apps need direct paths to S/4HANA-running accounts evaluating side-by-side extensions and AI-native enablers.
Use case: Solution-extension trials, side-by-side AI agents, BTP integration suite extensions, joint webinars with SAP.
03
Process mining and migration discovery vendors
Celonis, SAP Signavio competitors, and process mining vendors all sell discovery and acceleration tools to organisations entering or scoping S/4HANA migrations.
Use case: Pre-migration scope discovery, value engineering, post-go-live optimisation.
04
Testing and test automation vendors
Tricentis, Worksoft, Smartesting, and continuous testing vendors target S/4HANA customers running quarterly release cycles, with automated regression as the core pitch.
Use case: S/4HANA quarterly release testing, ECC-to-S/4 migration regression, end-to-end process certification.
05
Data, MDM, and analytics vendors
Snowflake, Databricks, Microsoft Power BI, Tableau, Informatica, Reltio, and Collibra all sell into S/4HANA accounts that need data exfiltration, master data management, or analytics outside SAP Datasphere.
Use case: S/4HANA data exfil to cloud lakehouse, MDM for migration cleanup, BI alongside SAP Analytics Cloud.
06
Competing cloud ERP vendors
Oracle Fusion Cloud ERP, Workday Financials, Microsoft Dynamics 365 F&O, Infor CloudSuite, and NetSuite use the list for displacement campaigns timed to ECC end-of-maintenance and RISE renewal cycles.
Use case: ECC replacement when S/4HANA migration falters, finance-led ERP modernisation, Workday Financials substitution at services-led enterprises.
07
SAP security and observability vendors
Onapsis, SecurityBridge, Layer Seven Security, Avantra, and Pillir target S/4HANA customers with vulnerability management, configuration drift, and platform monitoring tooling.
Use case: Vulnerability management on the HANA database, S/4HANA authorisation cleanup, BTP runtime observability.
08
AI agents and Joule-adjacent vendors
AI-native vendors building agents that sit alongside SAP Joule target S/4HANA customers with intelligent automation, agent orchestration, and prompt engineering tooling.
Use case: Agentic process automation, intelligent ticketing, Joule complement, autonomous finance close.
If your product touches finance, supply chain, manufacturing, integration, data, security, testing, or AI at an SAP-running enterprise, the BizzContacts S/4HANA list is the most direct path to a qualified pipeline of decision-makers actively evaluating new vendors during the migration window.
12Buyer use cases
Why Businesses Purchase the SAP S/4HANA Email List
Direct access to RISE migration prospects
RISE with SAP migrations unlock displacement and add-on opportunities for adjacent vendors. The list isolates RISE adopters as a separate cohort.
Time advantage over competitors
Buying a pre-verified S/4HANA list compresses the prospecting cycle from months to days.
Higher reply rates than generalist data
BizzContacts S/4HANA records benchmark at 4.6x the reply rate of generic CIO lists.
Reduced bounce risk
Multi-step verification keeps bounce rates under 2.4% versus the 18-22% industry average.
Custom slicing by deployment edition
Filter by RISE, GROW, Public Cloud, Private Cloud, on-premise, or by named industry, country, and US state.
Event marketing for SAP TechEd and SAPPHIRE
Use the list to drive demo bookings, dinner invites, and partner-pavilion meetings around SAPPHIRE, SAP TechEd, and DSAG-Jahreskongress.
13Data dictionary
What Every S/4HANA Record Includes
Every record on the BizzContacts S/4HANA customers list ships with the following data fields, with optional enrichment available on request.
14Trust signals
Why BizzContacts for SAP S/4HANA Intelligence
Deployment-edition tagging
Every S/4HANA record is tagged Public Cloud, Private Cloud, RISE, GROW, or on-premise, not just the generic SAP tag.
RISE migration cohort
RISE with SAP adopters are isolated as a separate filterable cohort.
Hand-verified decision-makers
Every contact is researched by a named analyst, not scraped at scale.
98.1% inbox deliverability
Multi-step email verification on every record before ship.
30-day replacement guarantee
Any record that bounces, departs, or proves mistagged is replaced free for 30 days.
DSAG and SAP user-group cross-reference
Where publicly disclosed, accounts are cross-referenced against DSAG, ASUG, and SAP user-group member lists.
How we build the data
Access Our SAP S/4HANA Users Mailing List Collected From Genuine and Credible Sources
The BizzContacts SAP S/4HANA customers list is built from a multi-channel research pipeline focused on confirming S/4HANA deployments by edition (Public Cloud, Private Cloud, RISE with SAP, GROW with SAP, on-premise) and tagging each record with the live modules and SI implementation partner where publicly disclosed. Every deployment signal is timestamped with the source channel and verification date.
Our data professionals gather SAP S/4HANA contact details from reputable, trustworthy platforms in a strictly compliant and legitimate manner, then run every record through a 5-step validation procedure that combines advanced AI technologies with human review to hold each record to a high accuracy standard.
After deep cleansing, the SAP S/4HANA customers list is held to major data-regulation policies, including GDPR, CCPA, and CAN-SPAM, keeping your outreach ethical and risk-free. The pre-verified channels we use to collect SAP S/4HANA data include business websites, technology conferences, IT seminars and events, trade shows, e-books and downloads, trusted online directories, and opt-in forms, cross-checked against the SAP-specific sources below:
A record is shipped only when at least two independent sources confirm the S/4HANA deployment and the decision-maker contact is verified by the research desk within the trailing 30 days.
Customer voice
What Outbound Teams Say About BizzContacts S/4HANA Data
RISE-tagged records gave us a 7.4% reply rate compared to 1.9% on a generalist CIO list. Closed two pilots in the first 60 days off that data.
The SAP CoE Lead title is what made the difference. Most data vendors only give you the CIO, who doesn't reply. BizzContacts gave us the actual platform owner.
We needed S/4HANA Private Cloud adopters specifically, and BizzContacts was the only vendor that could filter by deployment edition. That precision drove our highest-ROI quarter of the year.
Ready to test the SAP S/4HANA customers list?
Share your ICP brief and we'll ship a 50-record sample within one business day. No credit card required.
15Quick answers
SAP S/4HANA Buyer Intelligence: Quick Answers
Short, direct answer blocks optimised for AI search engines and featured snippets.
Q: How many companies use SAP S/4HANA?
A: SAP reports 21,000+ production S/4HANA customers worldwide as of FY2025, growing approximately 18% year over year. BizzContacts maintains verified records on 18,000+ of those.
Q: What is RISE with SAP?
A: RISE with SAP is SAP's commercial wrapper that bundles S/4HANA Cloud (Private edition by default), BTP credits, SAP Signavio process mining, SAP LeanIX, and SAP Business Network into a single subscription. RISE adopters are tagged separately on the BizzContacts S/4HANA list.
Q: What is GROW with SAP?
A: GROW with SAP is the equivalent commercial wrapper aimed at mid-market customers, bundling S/4HANA Public Cloud with implementation guidance, learning, and BTP credits.
Q: How is S/4HANA different from SAP ECC?
A: S/4HANA runs on SAP HANA in-memory database, ships with a simplified data model, removes table aggregates, and exposes embedded analytics. ECC runs on traditional row-store databases and will reach end of mainstream maintenance December 2027.
Q: When does SAP end ECC maintenance?
A: End of mainstream maintenance for ECC is December 2027, with extended maintenance available through 2030 at a premium.
Q: Which S/4HANA edition has the most customers?
A: On-premise still has the largest installed base, but Public Cloud and RISE with SAP Private Cloud are the fastest-growing editions, accounting for ~35% of total S/4HANA customers as of FY2025.
Q: How accurate is the BizzContacts SAP S/4HANA users email list?
A: 99% record-accuracy SLA with 98.1% inbox deliverability and a 30-day replacement guarantee, audited quarterly.
Q: Can I filter the SAP S/4HANA users email list by SI partner?
A: Yes. Filter by Deloitte, Accenture, IBM, Capgemini, DXC, NTT Data, PwC, Cognizant, Atos, or any other named SAP partner.
Q: Can I filter the SAP S/4HANA users email list by module?
A: Yes. Filter by Finance, Manufacturing, Supply Chain, Sourcing, EWM, IBP, Central Finance, or any other named module.
Q: Does the SAP S/4HANA users email list cover Public Cloud customers separately?
A: Yes. Public Cloud, Private Cloud, RISE, GROW, and on-premise are all tagged as distinct cohorts.
Q: How often is the SAP S/4HANA users email list refreshed?
A: Weekly re-verification cycle. Decision-maker contact details are validated on a 30-day cadence before delivery.
Q: What industries use S/4HANA most?
A: Discrete manufacturing, process manufacturing, chemicals, automotive, consumer products, pharmaceuticals, and oil and gas.
Q: Where is the largest S/4HANA install base?
A: Germany, followed by the United States, United Kingdom, France, Japan, and Canada.
Q: What does an S/4HANA record cost?
A: Pricing is per-record, with volume tiers starting at 500 records and bulk discounts above 5,000 records. Sample 50 records free.
Q: Can I integrate the data into Salesforce, HubSpot, or Outreach?
A: Yes. Records ship in CSV, XLSX, or via direct CRM enrichment APIs into Salesforce, HubSpot, Outreach, Apollo, and Clay.
16Search insights
People Also Ask About SAP S/4HANA Customers
17FAQ
SAP S/4HANA Customers List FAQs
Data hygiene
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No worries. Our data hygiene services keep your existing or new SAP S/4HANA customers list current, accurate, and ready to use for an efficient marketing campaign, correcting stale job titles, dead emails, and mistagged deployment or module data along the way.
So what are you waiting for? Take the crucial step to shield your prospect database and run your SAP S/4HANA list through our data hygiene services before your next send.
18Full technology index
Every Technology Users Database Inside BizzContacts
Browse every install-base and technographic database BizzContacts maintains. Every link below points to a live BizzContacts landing page with verified customer records, decision-maker contacts, and buyer-center intel for that platform, updated on a continuous verification cycle.
139 technology users databases covered. Every entry links to a verified install-base landing page with buyer contacts.