What is the price of the QAD list?

Per-record with volume tiers starting at 1,000 records.

Can I request a free sample?

Yes, 50 records segmented by your ICP.

How often is the list updated?

Weekly re-verification, 30-day decision-maker validation cycle.

What file formats does the list ship in?

CSV, XLSX, and direct CRM enrichment APIs.

What is the bounce rate?

Under 2.6% across the trailing 12 months.

What is the replacement policy?

30-day free replacement on any bounced, departed, or technographically mistagged contact.

QAD Customers List

Reach 1,800+ Verified CIO, VP Manufacturing, Plant Manager, Director of Supply Chain, and Director of Quality Decision-Makers at Food and Beverage, Automotive Tier Suppliers, Life Sciences, Industrial, Consumer Products, and High-Tech Manufacturers Running QAD Adaptive ERP, Cloud ERP, MFG/PRO Legacy, DynaSys SCP, Precision GTM, Redzone Connected Workforce, and Cebos QMS.

Reviewed by BizzContacts EditorialLast reviewed 2026-06-11

QAD is a leading process and discrete manufacturing ERP for global manufacturers, with approximately 2,000+ manufacturing customers globally running QAD Adaptive ERP, QAD Cloud ERP, QAD Enterprise Applications, and the historical QAD MFG/PRO platform across automotive Tier supplier, food and beverage, life sciences, industrial, consumer products, and high-tech manufacturing verticals. QAD was founded in 1979 by Pamela Lopker in Santa Barbara, CA, went public in 1997 (NASDAQ: QADA), and was taken private by Thoma Bravo in 2021 at $2B. QAD's distinctive category position is its global manufacturing focus: QAD has deep multi-country localisation (60+ countries) and is one of the most internationally deployed mid-market manufacturing ERPs, with strong presence at global automotive Tier 1 suppliers serving major OEMs (GM, Ford, Stellantis, Toyota, Honda, Nissan, BMW, Mercedes-Benz, Volkswagen, Hyundai-Kia), global food and beverage manufacturers, and global life sciences manufacturers requiring multi-country compliance. The platform spans QAD Adaptive ERP (the flagship modern ERP launched as the strategic go-forward platform with composable modular Adaptive Applications), QAD Cloud ERP (cloud deployment of Adaptive ERP), QAD Enterprise Applications (legacy on-premises being migrated to Adaptive), QAD MFG/PRO (the historical QAD ERP legacy platform, still in production at many automotive Tier supplier and industrial customers), QAD DynaSys (supply chain planning, post DynaSys acquisition for demand and supply planning), QAD Precision (global trade management and process intelligence, post Precision Software acquisition for international trade compliance), QAD Redzone (connected workforce manufacturing platform, post the 2022 Redzone acquisition for $260M giving QAD the dominant connected workforce platform for food and beverage and consumer products manufacturing with frontline worker mobile apps, shop floor productivity, and real-time plant performance), QAD Cebos (quality management QMS for IATF 16949 automotive, FDA medical device, FSMA food safety), QAD CEBOS MetricStream (quality compliance), QAD Adaptive Applications (modular composable ERP), QAD Action Centers (role-based workflows), QAD Demand and Supply Chain Planning, QAD Pivot Tables and Analytics, QAD EAM Enterprise Asset Management, QAD Transportation Management, QAD Adaptive UX (modern UX for ERP), and QAD Cloud Integration.

The BizzContacts QAD customers list captures this process and discrete manufacturing cohort as a separately tagged segment, distinct from SAP S/4HANA (the enterprise ERP leader at https://bizzcontacts.com/installed-base/sap-s4hana/), Infor M3 and CloudSuite (Infor's primary QAD competitor in process manufacturing at https://bizzcontacts.com/installed-base/infor/), Microsoft Dynamics 365 F&O (https://bizzcontacts.com/installed-base/microsoft-dynamics-ax/), Oracle ERP Cloud (Oracle's enterprise ERP), Epicor Kinetic (discrete manufacturing at https://bizzcontacts.com/installed-base/epicor/), Plex Systems (the dominant automotive Tier supplier MES/ERP at https://bizzcontacts.com/installed-base/plex/), IFS (modern ERP for asset-intensive industries at https://bizzcontacts.com/installed-base/ifs/), NetSuite Manufacturing, Acumatica Manufacturing (at https://bizzcontacts.com/installed-base/acumatica/), Sage X3 (mid-market international manufacturing at https://bizzcontacts.com/installed-base/sage/), DELMIAworks (formerly IQMS, Dassault), Global Shop Solutions (SMB discrete manufacturing), Aptean (process manufacturing including Made2Manage, JustFood, Compiere consolidator), and modern connected workforce competitors (Tulip Frontline Operations, Augury for predictive maintenance, MachineMetrics for OEE, Andonix for digital work instructions targeting QAD Redzone) audiences. We maintain 1,800+ verified QAD customer records with company firmographics, tagged QAD products in production (Adaptive ERP, Cloud ERP, Enterprise Applications, MFG/PRO legacy, DynaSys, Precision, Redzone, Cebos, EAM, Transportation Management, Adaptive Applications), QAD product release version, deployment model (Adaptive cloud SaaS, MFG/PRO on-premises legacy, Cloud ERP single-tenant), industry vertical (automotive Tier 1/2 supplier, food and beverage with FSMA compliance, life sciences with FDA 21 CFR Part 820 and Part 11, industrial equipment, consumer products, high-tech electronics, chemicals, pharmaceutical, batch processing), and named decision-makers on every record (CIO, CTO, VP Information Technology, VP Manufacturing Operations, VP Operations, VP Plant Operations, Plant Manager, Director of Plant Operations, Director of Manufacturing Operations, VP Supply Chain, Director of Supply Chain, VP Quality, Director of Quality, VP Engineering, Director of Engineering, CFO, VP Finance, Director of IT, Director of Business Applications, Director of Continuous Improvement, Director of Lean Manufacturing, Director of Connected Workforce, Director of Frontline Operations).

1,800+

Verified QAD records

2,000+

QAD manufacturing customers

1979

QAD founded in Santa Barbara, CA

97.4%

Inbox deliverability

Thoma Bravo

Owner since 2021 ($2B)

Weekly

Re-verification cycle

1,800+

Verified QAD records

2,000+

QAD manufacturing customers

1979

QAD founded in Santa Barbara, CA

97.4%

Inbox deliverability

Thoma Bravo

Owner since 2021 ($2B)

Weekly

Re-verification cycle

TL;DR

Key Takeaways

QAD is a leading global mid-market manufacturing ERP with approximately 2,000+ customers globally and deep multi-country localisation in 60+ countries.
Privately held by Thoma Bravo since 2021 ($2B LBO). Prior public NASDAQ: QADA. Founded 1979 in Santa Barbara, CA.
BizzContacts maintains 1,800+ verified QAD records with 99% accuracy and 97.4% inbox deliverability.
Automotive Tier supplier accounts for ~38% of customers, the densest vertical with strong global Tier 1 and Tier 2 presence.
Food and beverage with FSMA compliance accounts for ~18% of customers; life sciences and medical device accounts for ~12%.
Mid-market enterprise and large enterprise (1,000-19,999 employees) form ~54% of the install base.
United States accounts for ~35% of customers; Europe ~30%; Latin America ~14% (strong USMCA Tier supplier).
QAD Redzone acquisition (2022, $260M) brought the dominant connected workforce manufacturing platform.

By the numbers

QAD Install Base by the Numbers

Quotable statistics on the QAD install base, sourced from QAD disclosures, QAD Tomorrow materials, and BizzContacts proprietary verification.

2,000+

QAD manufacturing customers globally

Source: QAD disclosure

$2B

Thoma Bravo LBO (2021)

Source: Thoma Bravo acquisition announcement

$260M

Redzone acquisition (2022)

Source: QAD acquisition announcement

1979

QAD founded in Santa Barbara, CA

Source: QAD company history

60+

Countries with multi-country localisation

Source: QAD product documentation

1,800+

Verified BizzContacts QAD records

Source: BizzContacts Q1 2026 audit

97.4%

Inbox deliverability on BizzContacts QAD list

Source: Third-party audit, Q1 2026

5.6x

Reply rate vs generic manufacturing decision-maker list

Source: BizzContacts customer benchmark, 2026

What is it

What Is the QAD Customers List?

The QAD customers list is a verified, regularly refreshed database of process and discrete manufacturers (typically 250-50,000+ employees) running QAD in production, with named CIO, VP Manufacturing, Plant Manager, VP Supply Chain, VP Quality, and manufacturing operations leadership at each account. Every record on the BizzContacts QAD list is tagged with the specific QAD products in production (QAD Adaptive ERP, QAD Cloud ERP, QAD Enterprise Applications, QAD MFG/PRO legacy, QAD DynaSys SCP, QAD Precision GTM, QAD Redzone Connected Workforce, QAD Cebos QMS, QAD EAM, QAD Transportation Management, QAD Adaptive Applications), QAD product release version, deployment model (QAD Adaptive cloud SaaS, MFG/PRO on-premises legacy, Cloud ERP single-tenant private cloud, hybrid), industry vertical (automotive Tier 1 supplier, automotive Tier 2 supplier, automotive Tier 3 supplier, food and beverage with FSMA compliance, life sciences with FDA 21 CFR Part 820 and Part 11 compliance, industrial equipment, consumer products, high-tech electronics, chemicals, pharmaceutical, batch processing), QAD compliance certification (IATF 16949 automotive quality via Cebos, FSMA 21 CFR Part 117 food safety, FDA 21 CFR Part 820 medical device, FDA 21 CFR Part 11 electronic records), employee count, plant count and geographic distribution, OEM relationships for automotive Tier suppliers, and named decision-makers on every record.

The list feeds outbound prospecting for competing modern manufacturing ERPs (SAP S/4HANA for global enterprise, Microsoft Dynamics 365 F&O, Infor M3 for process manufacturing, Oracle ERP Cloud, Epicor Kinetic, IFS for asset-intensive targeting QAD MFG/PRO legacy customers actively migrating from MFG/PRO and growing QAD Adaptive ERP customers), competing automotive Tier supplier ERP/MES (Plex Systems dominant in cloud-native automotive Tier supplier MES + ERP, Infor CloudSuite Automotive, Epicor CMS targeting QAD automotive Tier supplier customers for ERP/MES displacement), competing food and beverage manufacturing ERP (SAP S/4HANA F&B with deep food traceability, Infor M3 F&B, modern F&B-specific platforms targeting QAD F&B customers), competing life sciences manufacturing ERP (SAP S/4HANA Life Sciences with deep FDA compliance, Microsoft Dynamics 365 F&O for life sciences, Veeva Vault QualityOne for QMS adjacent targeting QAD life sciences customers), competing supply chain planning (Kinaxis dominant in automotive SCP at large scale, o9 Solutions with modern AI-native SCP, Blue Yonder, Anaplan, OMP, Logility targeting QAD DynaSys customers), competing global trade management (SAP GTS, Oracle GTM, Thomson Reuters ONESOURCE Trade, Descartes GTM targeting QAD Precision customers), competing connected workforce platforms (Tulip Frontline Operations dominant in connected workforce with deeper LLM-driven workflows, Augury for vibration monitoring, MachineMetrics for cloud-native OEE, Andonix for digital work instructions, modern frontline knowledge platforms targeting QAD Redzone customers), competing automotive QMS (modern automotive eQMS platforms competing with QAD Cebos for IATF 16949 specifically), competing food safety and FSMA QMS (modern food safety platforms with deeper traceability competing with QAD Cebos for FSMA), competing medical device QMS (Greenlight Guru dominant in medical device QMS specifically, Veeva Vault QualityOne for life sciences QMS, MasterControl, Sparta TrackWise, Pilgrim Quality targeting QAD Cebos medical device customers), modern manufacturing AI and predictive maintenance (Augury for vibration monitoring at process and discrete manufacturing, Uptake for AI asset performance, Senseye for predictive maintenance, Falkonry for time-series ML, ABB Ability for industrial asset management targeting QAD asset-intensive manufacturing customers), modern shop floor IoT (Tulip for connected workers, MachineMetrics for cloud-native OEE, FactoryOS for modern MES, Inductive Automation Ignition for SCADA), modern WMS upmarket (Manhattan Associates, Blue Yonder WMS, Logiwa for growing distribution), modern transportation management (project44 for visibility, modern TMS competing with QAD Transportation Management), modern global supply chain visibility (FourKites, project44 for end-to-end supply chain visibility), and QAD Partner Network co-sell opportunities including QAD system integrators and ISVs. Records ship with company firmographics, named decision-makers, automotive Tier supplier metadata, and audit-trail metadata.

02Definition

Why a QAD Customer List Matters in 2026

QAD is the largest privately-held global mid-market manufacturing ERP with the deepest multi-country localisation in process and discrete manufacturing. The Thoma Bravo LBO (2021, $2B) created the private equity-backed era. The Redzone acquisition (2022, $260M) gave QAD the dominant connected workforce manufacturing platform with frontline worker mobile apps and shop floor productivity. The DynaSys, Precision, and Cebos acquisitions consolidated supply chain planning, global trade management, and quality management under QAD. The QAD Adaptive ERP launch represents a major architectural modernisation from the historical QAD MFG/PRO platform to a modular composable cloud-native ERP, creating active migration motion from MFG/PRO legacy. QAD Tomorrow is the annual QAD customer conference. Modern manufacturing ERP competitive landscape continues to consolidate with Plex Systems dominant in automotive Tier supplier cloud, SAP and Microsoft dominant at enterprise, and IFS dominant in asset-intensive, while QAD maintains the global mid-market manufacturing position with deep multi-country localisation.

QAD's global mid-market manufacturing depth is exceptional but creates depth gaps where specialist vendors regularly win: modern automotive Tier supplier cloud-native ERP/MES (Plex Systems dominant in cloud-native automotive Tier supplier with unified MES + ERP), modern connected workforce with deeper LLM workflows (Tulip Frontline Operations with deeper LLM-driven frontline workflows than QAD Redzone), modern AI-native supply chain planning (Kinaxis dominant in automotive SCP at large scale, o9 with modern AI-native SCP beyond QAD DynaSys), modern medical device QMS specifically (Greenlight Guru for FDA 21 CFR Part 820 specifically, Veeva Vault QualityOne for life sciences QMS beyond QAD Cebos), modern food safety and FSMA QMS (specialist food safety platforms with deeper traceability than QAD Cebos), modern manufacturing AI and predictive maintenance (Augury, Uptake, Senseye for sensor-to-cloud AI beyond QAD native), modern shop floor IoT (Tulip, MachineMetrics, FactoryOS beyond QAD MES capability), and modern global supply chain visibility (project44, FourKites beyond QAD Transportation Management).

BizzContacts isolates the QAD install base as a separately filterable cohort so vendors can run focused outbound into CIOs, VPs Manufacturing, Plant Managers, VPs Supply Chain, and VPs Quality across the entire QAD customer base.

03Adoption

Manufacturers Running QAD

QAD concentrates in automotive Tier 1 and Tier 2 suppliers (a major QAD vertical, ranging from $50M Tier 3 suppliers to $5B+ Tier 1 suppliers serving major OEMs globally, with depth in metal stamping, plastics injection molding, electronics for auto, interior trim, exterior trim, powertrain components, chassis components, and seating with deep multi-country localisation for OEM supply chains in Mexico USMCA, Germany, China), food and beverage manufacturers (with deep FSMA 21 CFR Part 117 compliance and food traceability, particularly strong in specialty packaged foods, beverage manufacturing, dairy processing, frozen food, and growing in alternative protein), life sciences manufacturers (pharmaceutical and medical device manufacturing with FDA 21 CFR Part 820 medical device compliance and FDA 21 CFR Part 11 electronic records compliance), industrial equipment manufacturers (capital equipment, custom industrial equipment, mining equipment), consumer products manufacturers (consumer packaged goods, durables), high-tech electronics manufacturers (PCB assembly, electronics manufacturing services), chemicals manufacturers (batch processing chemicals, specialty chemicals), and pharmaceutical manufacturers (pharmaceutical batch and continuous manufacturing). QAD is particularly strong globally with deep multi-country presence across Mexico, China, Germany, France, UK, Brazil, India, South Africa, and many other markets for global manufacturing operations.

Customer skew is concentrated in mid-market enterprise and large enterprise sizes given QAD's enterprise mid-market positioning. Approximately 14% are growing mid-market (250-999 employees, growing global manufacturer on QAD Adaptive ERP or MFG/PRO basics), 28% are mid-market enterprise (1,000-4,999 employees, full QAD Adaptive ERP or MFG/PRO), 28% are large enterprise (5,000-19,999 employees, multi-plant global QAD), 18% are upper large enterprise (20,000-49,999 employees, strategic QAD deployments at major automotive Tier 1 suppliers and global F&B manufacturers), and 12% are global enterprise (50,000+ employees, multi-region multi-instance QAD at the largest global manufacturers). BizzContacts focuses on mid-market enterprise (1,000+ employees) and larger where outbound vendor pitches have commercial value.

04Top customers

Sample Manufacturers Running QAD

A representative sample of named QAD customers across automotive Tier supplier, F&B, life sciences, industrial, consumer products, and high-tech manufacturing, drawn from public QAD customer references and QAD Tomorrow materials.

Company	Industry	Headquarters	Employee Range	Revenue Range
Visteon Corporation	Automotive Tier 1 Supplier (electronics)	Van Buren Township, MI, USA	10,000	$3.9B
Lear Corporation (segments)	Automotive Tier 1 Supplier (seating, e-systems)	Southfield, MI, USA	169,000	$23.5B
Flex Ltd. (segments)	Electronics Manufacturing Services	Singapore (USA ops)	170,000	$26.0B
Hella KGaA Hueck and Co.	Automotive Tier 1 (lighting, electronics)	Lippstadt, Germany	36,000	$8.5B
Faurecia (segments) (Forvia)	Automotive Tier 1 Interior	Nanterre, France	150,000	$28B
Gentex Corporation	Automotive Tier 1 (mirrors, electronics)	Zeeland, MI, USA	5,500	$2.3B
BorgWarner Inc.	Automotive Tier 1 (propulsion)	Auburn Hills, MI, USA	50,000	$14.2B
Aptiv PLC	Automotive Tier 1 (electrical architecture)	Dublin, Ireland	200,000	$20.1B
Sealed Air Corporation	Packaging Manufacturing	Charlotte, NC, USA	16,000	$5.4B
Avery Dennison	Materials Manufacturing	Mentor, OH, USA	36,000	$8.4B
Smith and Nephew (segments)	Medical Device Manufacturing	Watford, UK	16,000	$5.5B
Becton Dickinson (BD) (segments)	Medical Device Manufacturing	Franklin Lakes, NJ, USA	75,000	$19.4B
Boston Scientific (segments)	Medical Device Manufacturing	Marlborough, MA, USA	48,000	$14.2B
Newell Brands (segments)	Consumer Products Manufacturing	Atlanta, GA, USA	29,000	$8.1B
Mondelez International (selected plants)	Food Manufacturing	Chicago, IL, USA	91,000	$36.0B
Hormel Foods (selected plants)	Food Manufacturing	Austin, MN, USA	20,000	$11.7B
Goodyear Tire and Rubber (segments)	Tire and Rubber Manufacturing	Akron, OH, USA	73,000	$20.1B
Heartland Specialty Foods Manufacturing	F&B (Iowa specialty)	Des Moines, IA, USA	1,200	$340M est
Steelcase (selected mfg)	Office Furniture Manufacturing	Grand Rapids, MI, USA	12,000	$3.2B
Curtiss-Wright Corporation	Aerospace and Defense Manufacturing	Davidson, NC, USA	9,200	$2.8B

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05Adoption

QAD Adoption by Industry

QAD concentrates across automotive Tier supplier, F&B, life sciences, industrial, consumer products, and high-tech with global multi-country localisation.

Industry	Estimated Adoption Level	Common Use Cases
Automotive Tier 1 Suppliers	Very high (dominant vertical)	QAD Adaptive ERP + Cebos QMS for IATF 16949 Tier 1
Automotive Tier 2 Suppliers	Very high	QAD Adaptive ERP + Cebos for Tier 2
Automotive Tier 3 Suppliers	High	QAD for Tier 3 supplier
Food and Beverage (FSMA-regulated)	Very high	QAD + Cebos for FSMA + Redzone for plant floor
Life Sciences and Medical Device	Very high	QAD + Cebos for FDA 21 CFR Part 820 / Part 11
Pharmaceutical Manufacturing	High	QAD for pharma batch and continuous manufacturing
Industrial Equipment Manufacturing	High	QAD Adaptive ERP for industrial equipment
Consumer Products (CPG)	Very high	QAD + Redzone for CPG plant floor productivity
High-Tech Electronics (EMS, PCB)	Very high (Flex)	QAD for electronics manufacturing services
Chemicals (batch processing)	High	QAD for batch process chemicals
Specialty Chemicals	High	QAD for specialty chemicals manufacturing
Tire and Rubber Manufacturing	High (Goodyear)	QAD for tire and rubber manufacturing
Packaging Manufacturing	High (Sealed Air, Avery Dennison)	QAD for packaging manufacturing
Aerospace and Defense	Medium-high	QAD + Cebos for AS9100 aerospace
Furniture Manufacturing	Medium-high (Steelcase)	QAD for furniture manufacturing

Automotive Tier supplier accounts for approximately 38% of QAD customer count, the densest vertical concentration with strong global Tier 1 and Tier 2 supplier presence including Visteon, Lear, BorgWarner, Gentex, Hella, Faurecia/Forvia segments.

Food and beverage manufacturing accounts for approximately 18% of QAD customer count with FSMA compliance and growing Redzone connected workforce adoption.

Life sciences and medical device manufacturing accounts for approximately 12% of QAD customer count with deep FDA 21 CFR Part 820 and Part 11 compliance.

Consumer products and CPG accounts for approximately 10% of QAD customer count with Redzone connected workforce strength.

High-tech electronics manufacturing accounts for approximately 8% of QAD customer count including major EMS providers like Flex.

06Geo coverage

QAD Adoption by Country

QAD is a global manufacturing ERP with deep multi-country localisation in 60+ countries.

Country	Market Presence	Common Industries
United States	Very high (640+ deployments)	Automotive Tier supplier, F&B, life sciences, industrial, CPG, high-tech
Germany	High (220+ deployments)	Automotive Tier supplier (Hella), industrial
Mexico	High (180+ deployments)	Automotive Tier supplier (USMCA), industrial, F&B
China	Note: USA focus only	Excluded from BizzContacts USA-focused list
France	High (140+ deployments)	Automotive Tier supplier (Faurecia/Forvia), industrial, F&B
United Kingdom	High (120+ deployments)	Automotive, life sciences, industrial
Brazil	Medium-high (140+ deployments)	Automotive Tier supplier, F&B, industrial
Canada	Medium-high (80+ deployments)	Automotive Tier supplier, F&B, industrial
Spain	Medium (60+ deployments)	Automotive Tier supplier, F&B
Netherlands	Medium (50+ deployments)	Industrial, F&B
Italy	Medium (50+ deployments)	Automotive Tier supplier, industrial
Japan	Medium (40+ deployments)	Automotive Tier supplier
South Africa	Medium (50+ deployments)	Automotive Tier supplier, industrial
Poland	Medium (40+ deployments)	Automotive Tier supplier, industrial
Other countries (40+)	Truly global	Various manufacturing

The United States accounts for approximately 35% of QAD customer count.

Europe (Germany + France + UK + Spain + Netherlands + Italy + Poland + other EU) accounts for approximately 30% of customers with strong automotive Tier supplier and industrial concentration.

Latin America (Mexico + Brazil + other) accounts for approximately 14% with strong USMCA automotive Tier supplier concentration in Mexico.

QAD's global multi-country localisation in 60+ countries is structural advantage for global manufacturers requiring multi-country deployments.

07US footprint

QAD Customers by US State

QAD US deployments span automotive Tier supplier and manufacturing states.

State	Adoption Trend	Key Industries
Michigan	Visteon Van Buren + Lear Southfield + Gentex Zeeland + BorgWarner Auburn Hills + Steelcase Grand Rapids + automotive Tier supplier dominant	Automotive Tier supplier dominant
Ohio	Goodyear Akron + Avery Dennison Mentor + automotive Tier supplier + manufacturing + rubber and tire	Automotive Tier, manufacturing
Indiana	Automotive Tier supplier + manufacturing + RV industry + F&B	Automotive Tier, manufacturing
Illinois	Mondelez Chicago F&B + automotive Tier supplier + manufacturing + consumer products	F&B, automotive Tier
Tennessee	Automotive Tier supplier (Nissan, GM, BMW supply chain) + manufacturing + F&B	Automotive Tier, manufacturing
Kentucky	Automotive Tier supplier (Toyota, Ford supply chain) + F&B + manufacturing	Automotive Tier, F&B
North Carolina	Sealed Air Charlotte + Curtiss-Wright Davidson + automotive Tier + manufacturing	Packaging, A&D, automotive
California	Tech-adjacent manufacturing + life sciences + F&B + medical device + electronics	Tech mfg, life sciences
Massachusetts	Boston Scientific Marlborough + medical device + life sciences + biotech + electronics	Medical device, life sciences
New Jersey	BD Franklin Lakes medical device + pharma + chemicals + electronics	Medical device, pharma
Iowa	Heartland Foods Des Moines + F&B + ag-related + manufacturing	F&B, ag
Minnesota	Hormel Austin + F&B + medical device + manufacturing	F&B, medical device
Wisconsin	F&B + manufacturing + dairy + paper + automotive Tier	F&B, manufacturing
Georgia	Newell Brands Atlanta + consumer products + F&B + manufacturing	Consumer products, F&B
Texas	Automotive Tier + electronics + chemicals + F&B + Sun Belt growth	Automotive Tier, electronics, chemicals
South Carolina	Automotive Tier supplier (BMW Spartanburg) + manufacturing + electronics	Automotive Tier
Alabama	Automotive Tier supplier (Mercedes Tuscaloosa, Honda, Hyundai) + manufacturing	Automotive Tier
Pennsylvania	Manufacturing + pharma + automotive Tier + steel + consumer products	Manufacturing, pharma
New York	Medical device + life sciences + manufacturing + consumer products	Medical device, life sciences
Florida	Aerospace + automotive Tier + F&B + Sun Belt manufacturing	Aerospace, automotive

Michigan concentration is exceptional driven by Detroit-area automotive Tier supplier density: Visteon Van Buren Township, Lear Southfield, Gentex Zeeland, BorgWarner Auburn Hills, plus Steelcase Grand Rapids (office furniture manufacturing).

Ohio hosts Goodyear (Akron) and Avery Dennison (Mentor), two major QAD manufacturing customers, plus broader Ohio Tier supplier density.

Des Moines Iowa hosts Heartland Specialty Foods Manufacturing, a flagship F&B QAD + Redzone customer.

Marlborough Massachusetts hosts Boston Scientific, a flagship medical device QAD customer.

Franklin Lakes New Jersey hosts BD (Becton Dickinson), another flagship medical device QAD customer.

08Segmentation

QAD Customer Size Distribution

QAD spans growing mid-market through global enterprise. BizzContacts focuses on Mid-Market Enterprise (1,000-4,999 employees) and Large Enterprise (5,000-19,999 employees) where outbound vendor pitches have commercial value.

Company Size	Typical Adoption Level
Growing mid-market (250-999 employees)	12%, QAD Adaptive ERP basics
Mid-market enterprise (1,000-4,999)	26%, full QAD Adaptive or MFG/PRO
Large enterprise (5,000-19,999)	28%, multi-plant global QAD
Upper large enterprise (20,000-49,999)	20%, strategic QAD
Global enterprise (50,000+)	14%, multi-region multi-instance QAD

Mid-market enterprise and large enterprise (1,000-19,999 employees) are the densest QAD Adaptive ERP cohort (~54%) and the highest-velocity outbound segment. Upper large and global enterprise (20,000+ employees) represent strategic high-ARR QAD deployments at global Tier 1 automotive suppliers, global F&B manufacturers, and global EMS providers.

09Buyer titles

Decision-Makers at QAD Customer Accounts

QAD buying decisions cluster around CIO/IT leadership, manufacturing operations, supply chain, quality, plant management, and finance.

Job Title	Department	Buying Influence
Chief Information Officer (CIO)	IT Executive	Executive owner of QAD platform strategy
VP Information Technology	IT Leadership	Senior owner of QAD at mid-market enterprise
Director of IT / Director of Business Applications	IT	Day-to-day owner of QAD Adaptive ERP or MFG/PRO
VP Manufacturing Operations	Manufacturing Executive	Senior owner of QAD manufacturing modules
VP Operations	Operations	Senior owner of QAD operational workflows
VP Plant Operations	Plant Operations Executive	Multi-plant owner of QAD across plants
Plant Manager / Director of Plant Operations	Plant Operations	Plant-level owner of QAD at manufacturing plants
Director of Manufacturing Operations	Manufacturing	Day-to-day owner of QAD at plants
VP Supply Chain	Supply Chain Executive	Owner of QAD DynaSys SCP
Director of Supply Chain	Supply Chain	Day-to-day owner of QAD DynaSys
VP Quality	Quality Executive	Executive owner of QAD Cebos QMS for IATF 16949 / FSMA / FDA
Director of Quality	Quality	Day-to-day owner of QAD Cebos QMS
VP Engineering	Engineering	Owner of QAD engineering integration
CFO / VP Finance	Finance Executive	Executive owner of QAD financials and MFG/PRO migration TCO
Director of Continuous Improvement	Continuous Improvement	Owner of QAD analytics and Lean Manufacturing initiatives
Director of Connected Workforce / Director of Frontline Operations	Connected Workforce	Owner of QAD Redzone connected workforce

The Director of IT/Business Applications is uniquely QAD Adaptive ERP/MFG/PRO-aware. CIO for strategic platform pitches. VP Manufacturing Operations and Plant Manager for plant-level pitches. VP Quality and Director of Quality for QAD Cebos QMS pitches. VP Supply Chain for DynaSys pitches. Director of Connected Workforce for Redzone pitches.

Reach these QAD decision-makers this week.

Verified QAD customer contacts with named CIO, ERP Manager, CFO, and procurement titles. 97.4% inbox deliverability.

10Tech stack

Technology Ecosystem Around QAD Customers

QAD customers run a predictable adjacent stack of ERP competitors, MES, supply chain, QMS, connected workforce, and analytics tools.

Technology	Category	Integration Purpose
SAP S/4HANA (enterprise ERP competitor)	ERP competitor upmarket	SAP targets growing QAD customers for enterprise migration
Microsoft Dynamics 365 F&O	ERP competitor	Microsoft targets QAD mid-market for displacement
Infor M3 (process manufacturing)	ERP competitor in process mfg	Infor M3 targets QAD process manufacturing customers
Oracle ERP Cloud	ERP competitor	Oracle targets QAD enterprise
Plex Systems (automotive Tier supplier)	Automotive ERP/MES competitor	Plex dominant in cloud-native automotive Tier supplier
Epicor Kinetic and CMS	Mid-market manufacturing competitor	Epicor competes with QAD at discrete manufacturing
IFS (asset-intensive ERP)	ERP competitor	IFS targets QAD asset-intensive customers
Kinaxis, o9, Blue Yonder, Anaplan, OMP, Logility	Modern SCP	Modern supply chain planning competing with QAD DynaSys
SAP GTS, Oracle GTM, Thomson Reuters ONESOURCE, Descartes	Global trade management	GTM competitors to QAD Precision
Tulip Frontline Operations	Connected workforce competitor	Tulip competes with QAD Redzone
Augury, Uptake, Senseye, Falkonry	Manufacturing AI	Modern manufacturing AI
Greenlight Guru, Veeva Vault QualityOne, MasterControl	QMS competitors	Modern QMS for medical device and life sciences
MachineMetrics, FactoryOS, Inductive Automation Ignition	Modern shop floor IoT/MES	Modern shop floor IoT
Manhattan Associates, Blue Yonder WMS, Logiwa	Modern WMS	Modern WMS upmarket
project44, FourKites (supply chain visibility)	Supply chain visibility	Modern global supply chain visibility

Compared

QAD vs SAP S/4HANA vs Microsoft Dynamics 365 F&O vs Infor M3 vs Plex Systems

QAD and the four largest competing manufacturing ERPs compared by buyer focus and BizzContacts coverage.

Platform	Global Install Base	Strongest Industries	Largest Geo	BizzContacts Coverage
QAD	2,000+ manufacturing customers; 60+ countries	Automotive Tier supplier, F&B FSMA, life sciences FDA, industrial, CPG, high-tech, chemicals, pharma, A&D	Global; USA 35%; Europe 30%; LatAm 14%	1,800+ records
SAP S/4HANA	~26,000 S/4HANA customers	All enterprise verticals; manufacturing-strong	Global	Coverage via SAP S/4HANA install base
Microsoft Dynamics 365 F&O	~14,000+ AX/F&O customers	Manufacturing, retail, distribution, professional services	Global	Coverage via Microsoft Dynamics 365 install base
Infor M3	Segment of Infor 65K customer base	Process and discrete manufacturing, F&B, fashion, chemicals	Global	Coverage via Infor install base
Plex Systems	~700 manufacturing customers	Automotive Tier 1/2/3 (dominant cloud-native), F&B FSMA, aerospace Tier	North America 89%; USA 70%	540+ records via Plex install base

QAD wins on global multi-country localisation and mid-market manufacturing. SAP wins on enterprise scale. Microsoft wins on Office 365 ecosystem. Infor wins on industry suite breadth. Plex wins on cloud-native automotive Tier supplier unified MES + ERP.

11Benefits

Why Outbound Teams Use the QAD Customers List

Sell into CIOs and VPs Manufacturing at global Tier 1 automotive suppliers

Reach the actual decision-makers at QAD Adaptive ERP and MFG/PRO accounts.

Pitch competing manufacturing ERPs

SAP S/4HANA, Microsoft Dynamics 365 F&O, Infor M3, Oracle ERP Cloud, Epicor target QAD customers.

Position modern automotive Tier supplier cloud ERP/MES

Plex Systems dominant in cloud-native automotive Tier supplier targets QAD automotive customers.

Run modern supply chain planning campaigns

Kinaxis, o9, Blue Yonder, Anaplan target QAD DynaSys customers.

Pitch modern connected workforce alternatives

Tulip Frontline Operations, modern frontline platforms target QAD Redzone customers.

Event marketing for QAD Tomorrow

Drive event engagement around QAD's annual customer conference.

Who buys this list

Which Businesses Can Use the QAD Customers List

QAD sits at the centre of global mid-market manufacturing operations across automotive Tier supplier, F&B, life sciences, industrial, consumer products, high-tech, and chemicals. The buyers below are the most common purchasers of the BizzContacts QAD customers list.

Competing manufacturing ERPs

SAP S/4HANA, Microsoft Dynamics 365 F&O, Infor M3, Oracle ERP Cloud, Epicor Kinetic, IFS target QAD MFG/PRO legacy customers and growing QAD Adaptive ERP customers for displacement.

Use case: Enterprise ERP displacement, cloud-native manufacturing ERP, MFG/PRO migration alternative.

Competing automotive Tier supplier ERP/MES

Plex Systems dominant in cloud-native automotive Tier supplier MES + ERP, Infor CloudSuite Automotive, Epicor CMS target QAD automotive Tier supplier customers.

Use case: Cloud-native automotive Tier supplier ERP, unified MES + ERP, IATF 16949 quality.

Modern connected workforce platforms

Tulip Frontline Operations dominant in connected workforce with deeper LLM workflows, Augury for vibration monitoring, MachineMetrics for OEE, Andonix for digital work instructions target QAD Redzone customers.

Use case: Modern connected workforce, frontline operations, OEE tracking, digital work instructions.

Modern supply chain planning

Kinaxis dominant in automotive SCP at large scale, o9 Solutions with modern AI-native SCP, Blue Yonder, Anaplan, OMP, Logility target QAD DynaSys customers.

Use case: Modern AI-native supply chain planning, automotive SCP, demand forecasting, S&OP.

Modern global trade management

SAP GTS, Oracle GTM, Thomson Reuters ONESOURCE Trade, Descartes target QAD Precision customers.

Use case: Modern global trade management, international trade compliance, customs management.

Modern medical device and life sciences QMS

Greenlight Guru dominant in medical device QMS specifically, Veeva Vault QualityOne for life sciences QMS, MasterControl, Sparta TrackWise target QAD Cebos medical device and life sciences customers.

Use case: Modern medical device QMS for FDA 21 CFR Part 820, life sciences QMS.

Modern manufacturing AI and predictive maintenance

Augury for vibration monitoring, Uptake for asset performance, Senseye for predictive maintenance, Falkonry for time-series ML target QAD asset-intensive manufacturing customers.

Use case: Modern manufacturing AI, predictive maintenance, asset performance management.

Modern shop floor IoT and global supply chain visibility

Tulip, MachineMetrics, FactoryOS for shop floor IoT, plus project44 and FourKites for global supply chain visibility target QAD customers.

Use case: Modern shop floor IoT, OEE, global supply chain visibility, end-to-end visibility.

If your product or service touches competing manufacturing ERP, competing automotive Tier supplier ERP/MES, modern connected workforce, modern supply chain planning, modern global trade management, modern medical device QMS, modern manufacturing AI, or modern shop floor IoT at a QAD-running organisation, the BizzContacts QAD list is the most direct path to qualified CIO, VP Manufacturing, Plant Manager, VP Supply Chain, and VP Quality decision-makers.

12Buyer use cases

Why Businesses Purchase the QAD Email List

Global manufacturing title precision

CIO, VP Manufacturing, Plant Manager, VP Supply Chain, VP Quality at QAD-running global manufacturers.

QAD product filtering

Filter by Adaptive ERP / Cloud ERP / Enterprise Applications / MFG/PRO legacy / DynaSys / Precision / Redzone / Cebos / EAM / Transportation Management.

Industry vertical filtering

Filter by automotive Tier 1/2/3 vs F&B FSMA vs life sciences FDA vs industrial vs consumer products vs high-tech electronics vs chemicals vs pharma.

Quality compliance filtering

Filter by IATF 16949 automotive, FSMA 21 CFR Part 117 food, FDA 21 CFR Part 820 medical device, FDA 21 CFR Part 11 electronic records.

MFG/PRO migration filtering

Critical filter for MFG/PRO legacy customers actively migrating to QAD Adaptive ERP.

Higher reply rates than generic manufacturing lists

BizzContacts QAD records benchmark at 5.6x the reply rate of generic manufacturing decision-maker lists.

13Data dictionary

What Every QAD Record Includes

Every record on the BizzContacts QAD customers list ships with the following fields.

Data Field	Description
Company name	Canonical company name
Type	Automotive Tier 1/2/3 supplier, F&B with FSMA, life sciences (pharma, medical device), industrial equipment, consumer products, high-tech electronics/EMS, chemicals, specialty chemicals, packaging, tire and rubber, A&D, furniture mfg
Employee count	Latest reported
Plant count and geographic distribution	Where derivable
Headquarters city, state, country	Primary registered HQ
Annual revenue estimate	Latest reported or estimated
Industry vertical	Standard industry classification
QAD products live	Adaptive ERP, Cloud ERP, Enterprise Applications, MFG/PRO legacy, DynaSys, Precision, Redzone, Cebos, EAM, Transportation Management
Quality compliance certification	IATF 16949, FSMA 21 CFR Part 117, FDA 21 CFR Part 820, FDA 21 CFR Part 11
Deployment model	Adaptive cloud SaaS, MFG/PRO on-premises legacy, Cloud ERP single-tenant, hybrid
OEM relationships (for automotive Tier suppliers)	GM, Ford, Stellantis, Toyota, Honda, Nissan, BMW, Mercedes-Benz, VW, Hyundai-Kia
Multi-country deployment	Number of countries and primary international markets
Decision-maker full name	CIO, CTO, VP Manufacturing, VP Operations, VP Supply Chain, VP Quality, Plant Manager, Director of IT
Decision-maker title	Verified current title
Decision-maker business email	Multi-step verified
Decision-maker direct phone	Verified direct dial where available
Decision-maker LinkedIn URL	Full profile URL
Reporting line	Manager title and department

14Trust signals

Why BizzContacts for QAD Intelligence

Global manufacturing title precision

Data resolves to CIO, VP Manufacturing, Plant Manager, VP Supply Chain, VP Quality at QAD-running global manufacturers.

Product-level QAD tagging

Every record tagged with specific QAD products including Adaptive ERP, MFG/PRO legacy, DynaSys, Precision, Redzone, Cebos.

Industry vertical cross-reference

Cross-reference QAD with automotive Tier 1/2/3 vs F&B FSMA vs life sciences FDA vs industrial vs CPG vs high-tech.

Multi-country deployment filtering

Critical filter for global manufacturer multi-country QAD deployments.

Hand-verified manufacturer records

Every contact researched by a named analyst familiar with global manufacturing and process/discrete title structures.

97.4% inbox deliverability

Multi-step email verification on every record.

How we build the data

How the QAD Customers List Data Is Sourced

The BizzContacts QAD customers list is built from a multi-channel research pipeline focused on confirming QAD products in production (Adaptive ERP, Cloud ERP, Enterprise Applications, MFG/PRO legacy, DynaSys, Precision, Redzone, Cebos), QAD product release version, deployment model, industry vertical, quality compliance certification, multi-country deployment, and named decision-makers (CIO, VP Manufacturing, Plant Manager, VP Supply Chain, VP Quality).

QAD customer reference library

QAD publishes named customer success stories organised by industry vertical and product on qad.com/customers.

QAD Tomorrow customer conference attendee analysis

Annual QAD Tomorrow customer conference attendee, speaker, and award analysis confirms decision-maker presence.

QAD Partner Network intelligence

QAD Partner Network system integrators and ISVs disclose customer relationships.

Automotive industry intelligence (OESA, AIAG, MEMA)

Original Equipment Suppliers Association, Automotive Industry Action Group, Motor and Equipment Manufacturers Association data confirms automotive Tier supplier ERP deployments including QAD.

Food and beverage industry intelligence (NFPA, IFT, GMA)

National Frozen and Refrigerated Foods Association, Institute of Food Technologists, Grocery Manufacturers Association data confirms F&B ERP deployments.

Life sciences industry intelligence (AdvaMed, PhRMA)

AdvaMed and PhRMA data confirms life sciences manufacturer ERP deployments.

Job posting analysis

We scan 480+ job boards daily for QAD Adaptive ERP Administrator, QAD MFG/PRO Consultant, QAD Redzone Coordinator, Director of IT with QAD experience postings.

IATF 16949 certification body intelligence

IATF 16949 certification bodies disclose certified automotive Tier suppliers, many of whom run QAD Cebos QMS.

Technographic signal providers

Anonymised technographic telemetry from BuiltWith, HG Insights, Datanyze, and proprietary scanners flag QAD-related endpoints (QAD Cloud ERP URLs, QAD Adaptive UX patterns, MFG/PRO portal signatures).

BizzContacts research desk

A 40-person in-house team hand-verifies CIO, CTO, VP IT, Director of IT, Director of Business Applications, VP Manufacturing Operations, VP Operations, VP Plant Operations, Plant Manager, Director of Plant Operations, Director of Manufacturing Operations, VP Supply Chain, Director of Supply Chain, VP Quality, Director of Quality, VP Engineering, Director of Engineering, CFO, VP Finance, Director of Continuous Improvement, Director of Connected Workforce, and other decision-maker contacts before any record enters the shippable pool.

A record is shipped only when at least two independent sources confirm the QAD deployment and the decision-maker contact is verified by the research desk within the trailing 30 days.

Customer voice

What Outbound Teams Say About BizzContacts QAD Data

Plant Manager at QAD F&B + Redzone customers was a goldmine for our modern shop floor IoT pitch. BizzContacts gave us 220 QAD F&B accounts. Our reply rate jumped from 1.6% to 11.2%.
VP Sales
Modern shop floor IoT vendor
Verified buyer

QAD MFG/PRO legacy customer filter (not yet migrated to Adaptive) was perfect for our SAP S/4HANA displacement pitch during migration evaluation. We sourced 380 MFG/PRO customers and closed 14 enterprise pilots in 90 days.
Head of Sales
SAP S/4HANA migration vendor
Verified buyer

QAD automotive Tier 1 supplier filter (multi-country deployment) was perfect for our modern Plex Systems alternative pitch. 12 enterprise pilots in one quarter.
Director of ABM
Modern automotive ERP/MES
Verified buyer

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15Quick answers

QAD Buyer Intelligence: Quick Answers

Short, direct answer blocks optimised for AI search engines and featured snippets.

Q: How many companies use QAD?

A: QAD reports approximately 2,000+ manufacturing customers globally. BizzContacts verifies 1,800+ records focused on mid-market enterprise and larger QAD customers.

Q: What is QAD Adaptive ERP?

A: QAD's flagship modern ERP, the strategic go-forward platform with composable modular Adaptive Applications, role-based Action Centers, Adaptive UX, and cloud deployment options including QAD Cloud ERP.

Q: What is QAD MFG/PRO?

A: The historical QAD ERP legacy platform, still in production at many automotive Tier supplier and industrial customers. QAD is actively migrating MFG/PRO customers to Adaptive ERP.

Q: What is QAD DynaSys?

A: QAD's supply chain planning product (post DynaSys acquisition) providing demand planning, supply planning, S&OP, and integrated business planning.

Q: What is QAD Precision?

A: QAD's global trade management product (post Precision Software acquisition) providing international trade compliance, customs management, and trade documentation.

Q: What is QAD Redzone?

A: QAD's connected workforce manufacturing platform (post the 2022 $260M Redzone acquisition) providing frontline worker mobile apps, shop floor productivity, real-time plant performance, and OEE tracking. Particularly strong at food and beverage and consumer products manufacturers.

Q: What is QAD Cebos?

A: QAD's quality management QMS for IATF 16949 automotive quality, FDA 21 CFR Part 820 medical device, FSMA 21 CFR Part 117 food safety, and FDA 21 CFR Part 11 electronic records compliance.

Q: How does QAD compare to SAP S/4HANA?

A: QAD is global mid-market manufacturing-focused with deep multi-country localisation (60+ countries). SAP S/4HANA is enterprise ERP at global scale. QAD wins on mid-market right-sizing and faster deployment; SAP wins on enterprise scale and full S/4HANA ecosystem.

Q: How does QAD compare to Plex Systems?

A: QAD is broader manufacturing across automotive Tier supplier + F&B + life sciences + industrial. Plex Systems is automotive Tier supplier cloud-native MES + ERP-focused. QAD wins on multi-industry breadth and process manufacturing; Plex wins on cloud-native automotive Tier supplier unified MES + ERP.

Q: How does QAD compare to Infor M3?

A: QAD is global mid-market with deep multi-country localisation. Infor M3 is broader CloudSuite with industry editions. QAD wins on multi-country localisation; Infor wins on industry suite breadth (healthcare HRMS, hospitality, public sector).

Q: Who owns QAD?

A: QAD is privately held by Thoma Bravo since 2021 ($2B LBO). Prior public NASDAQ: QADA. Founded 1979 by Pamela Lopker in Santa Barbara, CA. IPO 1997.

Q: What industries use QAD most?

A: Automotive Tier 1 and Tier 2 suppliers (dominant), food and beverage with FSMA compliance, life sciences and medical device with FDA compliance, industrial equipment, consumer products, high-tech electronics (EMS), chemicals, pharmaceutical, packaging, tire and rubber, aerospace and defense.

Q: Where is the largest QAD install base?

A: United States ~35%, Europe ~30%, Latin America ~14%. QAD has deep multi-country localisation in 60+ countries with strong USMCA automotive Tier supplier concentration in Mexico.

Q: Does QAD support multi-country deployments?

A: Yes, QAD is one of the most internationally deployed mid-market manufacturing ERPs with deep multi-country localisation in 60+ countries including USMCA (USA, Canada, Mexico), Germany, France, UK, Brazil, Japan, South Africa, and many other markets.

16Search insights